Article Per Year (5 Year)
p-Index From 2020 - 2025
0.61
P-Index
This Author published in this journals
All Journal Business Innovation and Entrepreneurship Journal
Mubarok, Teten Muhamad Sapril
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Exploring the Role of Digital Literacy and E-Commerce in Shaping Digital Entrepreneurial Interest Fauziah, Nida; Mubarok, Teten Muhamad Sapril; Maulani, Galih Abdul Fatah
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 6 No 2 (2024): Vol 6 No 2 (2024): Business Innovation and Entrepreneurship Journal (May)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/biej.v6i2.942

Abstract

This study examines the impact of digital literacy and e-commerce experience on students' digital entrepreneurship intention. Digital literacy is important in the digital technology era and e-commerce experience also play a role in shaping the view of the digital business world. This study aims to explore the relationship between digital literacy, e-commerce experience, and students digital entrepreneurial intention. Through this study, it it is expected that the important factors that influence the digital entrepreneurship intention among students will be revealed, as well as the importance of digital understanding in the context of today's business. The population in this study are students at Garut University. This type of research is quantitative research with non-experimental / survey research type. The sample used in this study were 359 respondents who were distributed to respondents using a questionnaire directly and through Google form media then processed using SPSS statistics 26 using simple purposive sampling technique. The analytical tool used in this study is multiple linear regression, data quality test coefficient of determination and hypothesis test. The purpose of this study is to determine whether there is an influence of Digital Literacy and E-commerce on Students Digital Entrepreneurship Interest at Garut University. The results of the study states that the Digital Literacy Variable has a positive and significant effect of 46.7% on Digital Entrepreneurship Interest. The E-commerce Variable has a positive and significant effect of 40.8% on Digital Entrepreneurship Interest. The Digital Literacy and E-commerce Variables have a positive and significant effect of 49.1% on Digital Entrepreneurship Interest. While the remaining 50.9% is influenced by other variables not mentioned in this research model.
Strategic Entrepreneurials and Brand Trust on Purchasing Decisions Through E-Commerce Komalawati, Anita; Setiawan, Rahyuniati; Mubarok, Teten Muhamad Sapril
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 6 No 4 (2024): Vol 6 No 4 (2024): Business Innovation and Entrepreneurship Journal (November)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/biej.v6i4.974

Abstract

Basically, Nature Republic has experienced a significant decline in sales. Where this decline in sales occurred until 2020. The purpose of this study is to analyze business strategies with brand trust in increasing e-commerce for product quality. The research method uses a quantitative approach with a descriptive quantitative research design, data collection techniques using observation, documentation studies and questionnaires. Data analysis techniques use hypothesis testing and regression in identifying the influence between variables. The results of the data analysis can be interpreted that a determination coefficient of 0.533 is obtained. This means that the independent variables, namely product innovation and brand trust, are able to explain the dependent variable, namely purchasing decisions by 53.3% and 46.7% are determined by other factors not studied in this study. Therefore, partially product innovation has a significant influence on purchasing decisions for Nature Republic products through Shopee e-commerce. This is indicated by the results of the t-test calculation which has a value greater than the t table.
Entrepreneurial Passion And Social Entrepreneurship Intention: A Mediation Study Self-Efficacy In Sociopreneurs Subangkit, Wita Wahyuni; Mubarok, Teten Muhamad Sapril
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 7 No 1 (2025): Vol 7 No 1 (2025): Business Innovation and Entrepreneurship Journal (February)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/biej.v7i1.983

Abstract

This study is intended to examine the relationship between Entrepreneurial passion and Entrepreneurial intention through entrepreneurial self-efficacy. The population of this study are sociopreneur business actors in Indonesia. This type of research is quantitative research with a descriptive approach. The sample used was 100 respondents who were distributed using a questionnaire through the google form media and then processed using the SPSS static 25 and SmartPls 3 applications using simple random sampling. The analysis used in this study is the value of R-Square, Direct Effect and Indirect Effect as well as hypothesis testing using bootstrap methods and T statistics. The purpose of this study is to determine whether there is a relationship between Entrepreneurial passion and Entrepreneurial intention through entrepreneurial self-efficacy. The results of this study state that there is an indirect relationship between Entrepreneurial passion and Entrepreneurial intention through entrepreneurial self-efficacy with the original sample value of 0.351. Entrepreneurial intention variable has a significant effect of 67% on Entrepreneurial passion and another 33% is influenced by variables not mentioned in this study.
Co-Authors Fauziah, Nida Komalawati, Anita Maulani, Galih Abdul Fatah Setiawan, Rahyuniati Subangkit, Wita Wahyuni