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All Journal KINERJA : Jurnal Ekonomi dan Bisnis
Affar, Muhammad
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Evaluasi Implementasi Manajemen Stratejik Dengan Menggunakan Manajemen Berdasarkan Tujuan (MBO) Pada PT Beta Medical Sebagai Perusahaan Alat Kesehatan Affar, Muhammad
Kinerja Vol 5 No 01 (2022): Kinerja : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Islam As-Syafi'iyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34005/kinerja.v5i01.2078

Abstract

This study aims to determine the results of the evaluation of the implementation of strategies that have been implemented so far using Management by Objectif (MBO). This research was conducted at PT Beta Medical as a Medical Device Company in Indonesia. MBO is used in this study as an analytical tool because this company is a family company and this company is not so complex and not large-scale, only being the sole and non-single distributor of medical devices imported from the manufacturing countries. So to achieve this goal, this study uses a descriptive qualitative approach. Data collection techniques were carried out through interviews, observations, and documentation studies. Data analysis procedures are data reduction, data display, and verification. While the research subject is Mr. Andre Marthino, B.Mgt, MIB as the Marketing Director at PT Beta Medical and also as the son of the owner of the company PT Beta Medical, namely Mr. Drs. Ec. Amiruddin M. Noer, MBA. The results of this study indicate that the implementation of the strategy that has been implemented by PT Beta Medical is still very ineffective because the targets set by the company have not been achieved for the last two years. Most likely in the following year it will not be achieved. All of this can happen because the implementation process is not so good, clear and focused on each division which results in many obstacles and problems faced by the company.
PENGARUH PERTUMBUHAN PEMBIAYAAN MUDHARABAH, MUSYARAKAH, DAN DANA PIHAK KETIGA TERHADAP PROFITABILITAS (ROA) Affar, Muhammad; Wilestari, Median; Nuraini, Duwi Lina
Kinerja Vol 6 No 01 (2023): KINERJA
Publisher : Fakultas Ekonomi dan Bisnis Universitas Islam As-Syafi'iyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34005/kinerja.v6i01.2774

Abstract

Abstrak Penelitian ini bertujuan untuk mengetahui pengaruh pertumbuhan pembiayaan mudharabah, musyarakah dan dana pihak ketiga terhadap profitabilitas (ROA). Studi kasus pada Bank Umum Syariah di Indonesia sebelum bergabung menjadi Bank Syariah Indonesia (BSI), yaitu pada Bank Mega Syariah, Bank Panin Dubai Syariah, Bank Muamalat Indonesia Tbk, Bank BNI Syariah, Bank BRI Syariah dan Bank Syariah Mandiri. Penelitian ini menggunakan sampel 6 perusahaan Bank dengan tahun penelitian 2012-2020. Sumber data yang diperoleh dari laporan keuangan tahunan (neraca dan laba rugi). Metode penelitian yang digunakan adalah analisis regresi data panel. Hasil dari penelitian ini menunjukkan bahwa; (1) Variabel pertumbuhan pembiayaan mudharabah berpengaruh negatif signifikan terhadap profitabilitas (ROA), (2) Variabel pertumbuhan pembiyaan musyarakah berpengaruh positif tidak signifikan terhadap profitabilitas (ROA), (3) Variabel pertumbuhan dana pihak ketiga mempengaruhi profitabilitas (ROA). Uji simultan (uji F) menunjukkan variable pertumbuhan pembiayaan mudharabah, musyarakah dan dana pihak ketiga mempengaruhi profitabilitas (ROA) secara positif signifikan secara simultan. Uji Determinasi (R2) sebesar 0,9376 atau 93,76% pada level of significant 5%.
Mediasi Return On Equity Pengaruh Struktur Modal Terhadap Harga Saham Waskito, Meindro; Sunaryo, Sunaryo; Nurulhuda, Elly Soraya; Affar, Muhammad
Kinerja Vol 6 No 02 (2023): KINERJA : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Islam As-Syafi'iyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34005/kinerja.v6i02.3288

Abstract

Harga saham perubahannya ditentukan oleh ROE (Return on Equity), sedangkan ROE itu sendiri naik turunnya ditentukan oleh struktur modal, maka tujuan dari penelitian ini untuk mengevaluasi pengaruh Struktur Modal terhadap Harga Saham dengan mediasi ROE (Return on Equity). Sampel sebanyak 16 saham yang dipilih dari 27 saham Sub Sektor Perdagangan Eceren yang terdaftar di Bursa Efek Indonesia (BEI) periode tahun 2015-2020 dengan metode purposive sampling. Metode analisis digunakan dengan regresi data panel random effect dengan Path Analysis. Hasil penelitian menunjukan Struktur Modal berpengaruh negatif signifikan terhadap Harga Saham, Struktur Modal berpengaruh positif signifikan terhadap Harga Saham dengan mediasi ROE. Penelitian ini merupakan pengembangan yang mengeksplorasi analisis yang melibatkan variabel mediasi ROE untuk melihat pengaruh struktur modal dengan harga saham dalam lingkup Sub Sektor Perdagangan Eceran di Bursa Efek Indonesia, sehingga dapat memberikan tambahan referensi secara akademis. Secara praktis, hasil penelitian ini dapat memberikan manfaat bagi investor yang berinvestasi di pasar modal.
THE INFLUENCE OF AFFILIATE MARKETING AND PROMOTIONS ON THE PRODUCT PURCHASE DECISION ON TIKTOK SOCIAL COMMERCE Apriyanto, Bagas; Affar, Muhammad
Kinerja Vol 8 No 01 (2025): KINERJA : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Islam As-Syafi'iyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34005/kinerja.v8i01.4893

Abstract

This study aims to analyze the influence of affiliate marketing and promotion on product purchase decisions on the TikTok social commerce platform. The method used is a quantitative approach with multiple linear regression analysis and classical assumption tests. The population in this study is TikTok social commerce users in Jatiasih District.This study uses questionnaires as data collection materials with a sample of 130 respondents, this study uses the SPSS program in conducting data processing. The test results showed the data met classical assumptions and significant regression models. Affiliate Marketing (β = 0.385) and Promotion (β = 0.311) have a positive and significant effect on Purchase Decisions (Sig. < 0.05). An R² value of 0.498 indicates that both variables explain 49.8% of the variation in purchasing decisions, and the remaining 50.2% is influenced by other factors outside the model. The F test also showed significant simultaneous influence (F = 62.943; Sig. = 0.000). Thus, it can be concluded that Affiliate Marketing and Promotion partially or simultaneously have a significant effect on product purchase decisions on TikTok social commerce. This model can be used as a basis for decision-making digital marketing strategies on social commerce platforms.
Co-Authors Apriyanto, Bagas Nuraini, Duwi Lina Nurulhuda, Elly Soraya Sunaryo Sunaryo Waskito, Meindro Wilestari, Median