Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal JURNAL KONFIKS JURNAL PENDIDIKAN TAMBUSAI
Nurmadiah, Ira
Unknown Affiliation
Education Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Tindak Tutur Ekspresif Dalam Kolom Komentar Instagram @Prabowo Nurmadiah, Ira; R, Syahrul; Tressyalina, Tressyalina
Jurnal Pendidikan Tambusai Vol. 9 No. 1 (2025)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v9i1.26735

Abstract

Studi ini dipicu oleh banyaknya pengguna Instagram yang mengunggah berita menarik yang memicu komentar orang lain. Bahasa adalah alat komunikasi untuk menyampaikan maksud tertentu, itulah alasan peneliti tertarik untuk menyelidiki masalah ini. Penelitian ini menggunakan teori tindak tutur ekspresif Searle dan metode deskriptif kualitatif. Semua perilaku bahasa yang memenuhi syarat sebagai tuturan ekspresif dapat diakses melalui komentar Instagram @prabowo sebagai sumber data utama penelitian. Setiap ucapan yang dianggap sebagai tindak tutur ekspresif termasuk dalam data penelitian. Penelitian ini menemukan lima fungsi tuturan ekspresif: (1) mengejek, (2) mengucapkan terima kasih, (3) memuji, (4) mengkritik, dan (5) mengejek.
EXPRESSIVE SPEECH ACTS OF INSTAGRAM INFLUENCERS IN PROMOTING GOODS AND SERVICES AND THEIR IMPLICATIONS FOR ADVERTISEMENT TEXT MATERIALS Nurmadiah, Ira; Tressyalina, Tressyalina
JURNAL KONFIKS Vol 12 No 2 (2025): KONFIKS
Publisher : LEMBAGA PENELITIAN DAN PENGABDIAN PADA MASYARAKAT

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/1hyp9h43

Abstract

This research is motivated by the use of language by influencers (selebgram) in promoting products and services, which is considered to help students in writing advertisement texts. This study aims to explain the expressive speech acts of influencers in promoting products and services and their implications in advertisement text materials, focusing on: (1) the forms of expressive speech acts, (2) the strategies of speech, and (3) the implications of their use in advertisement text materials. This research uses a qualitative descriptive method, with data derived from the speech acts of influencers on the personal Instagram accounts of DA, MI, and RV from July to November 2024. Data collection was done through media review techniques by downloading promotional post recordings, which were then identified and classified according to the research objectives. Data validation used triangulation techniques, while data analysis was carried out in three stages: analysis, discussion, and conclusion. The results of the study revealed three main findings. First, four types of expressive speech acts were found: praising, thanking, apologizing, and congratulating. Second, two speech strategies were used: positive politeness and negative politeness strategies. These findings indicate that expressive speech acts of praising and the direct speech strategy with positive politeness were more dominant, creating polite and effective utterances for advertisement texts. Third, these forms and strategies of expressive speech acts can be used as teaching materials for writing advertisement texts.
Co-Authors Syahrul R, Syahrul Tressyalina Tressyalina