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All Journal International Journal of Economy, Education and Entrepreneurship (IJE3) Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Azizah, Oktafia
Unknown Affiliation
Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Other

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STRESS MANAGEMENT TO IMPROVE PRODUCTIVITY AT BAPPEDALITBANG IN CILEGON Pratama, Sukma; Azizah, Oktafia; Putriana, Putriana; Bilqis, Aninda Nadya; Wiguna, Wahyu
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 4 No. 3 (2024): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v4i3.354

Abstract

In the modern era, particularly within governmental environments facing high work dynamics and ambitious development targets, this study examines the role of stress management as a strategy to enhance employee productivity at Bappeda Litbang, Cilegon City. The qualitative research method uses data collection techniques, including in-depth interviews, participatory observation, and documentation studies. The results show that unbalanced workloads, role ambiguity, lack of social support, and a dynamic work environment trigger work stress at Bappeda Litbang. However, stress management strategies such as effective communication, precise task distribution, recognition, training, and managerial support can create a healthy, harmonious, and productive work environment. Employees who feel psychologically supported demonstrate motivation, loyalty, and optimal performance in achieving organisational targets. Furthermore, this study finds that active employee participation and an innovative work culture strengthen stress management and productivity effectiveness. This research recommends strengthening integrated stress management policies within the organizational culture to support sustainable and inclusive regional development.
Pendampingan Strategi Promosi dan Diversifikasi Produk Ubi Kremes pada UMKM Rumahan Snack Kelurahan Dalung Cipocok Jaya: Pengabdian Azizah, Oktafia; Wahyu Wiguna; Sukma Pratama; Irwanto; Alifah; Jane
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 1 (Juli 2025 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i1.2220

Abstract

MEs are a key pillar of the national economy, playing a significant role in creating jobs and improving community welfare. However, many MSMEs face challenges in expanding their markets, particularly in promotion and product innovation. This community service activity aims to improve the competitiveness of the "Rumahan Snack" MSME in Dalung Cipocok Jaya Village through mentoring on promotional strategies and diversification of crispy sweet potato-based products. The implementation method includes initial observation to identify problems, training on digital media-based promotional strategies, and mentoring on the product diversification process into several attractive flavors and packaging variants. The results of the activity indicate an increase in MSME actors' understanding of modern marketing techniques, improved skills in managing social media as a promotional tool, and the emergence of new product variants with higher selling value. This activity is expected to encourage business sustainability and expand the market reach of the "Rumahan Snack" MSME in the future
Co-Authors Alifah Bilqis, Aninda Nadya Chatarina Umbul Wahyuni I Komang Wahyu Wiguna IRWANTO Jane Pratama, Sukma Sukma Pratama