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Ansyar , Ansyar
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Analisis Faktor - Faktor Terhadap Harga Jual Dan Efisiensi Pemasaran Gabah di Desa Banua Baru Kecamatan Wonomulyo Kabupaten Polewali Mandar Risal , Risal; Ansyar , Ansyar; Salmawati , Salmawati
Paradoks : Jurnal Ilmu Ekonomi Vol. 8 No. 3 (2025): May - July
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v8i3.1423

Abstract

Penelitian ini bertujuan untuk mengevaluasi berbagai faktor yang memengaruhi tingkat harga jual serta efisiensi dalam pemasaran gabah di Desa Banua Baru, Kecamatan Wonomulyo, Kabupaten Polewali Mandar. Pendekatan yang digunakan dalam penelitian ini adalah deskriptif kualitatif dengan metode analisis model Miles dan Huberman, yang mencakup tahapan reduksi data, penyajian data, serta penarikan kesimpulan dan verifikasi. Teknik pengumpulan data dilakukan melalui observasi langsung, wawancara mendalam, serta dokumentasi dengan melibatkan petani dan pemangku kepentingan terkait. Hasil analisis menunjukkan bahwa harga jual gabah dipengaruhi oleh faktor teknis seperti mutu gabah dan waktu panen, serta faktor eksternal seperti kondisi cuaca, kebijakan pemerintah, dan dinamika pasar. Di sisi lain, efisiensi pemasaran sangat dipengaruhi oleh kelancaran distribusi, pengelolaan biaya produksi, dan petani tidak bergantung pada tengkulak. Petani yang mampu mempertahankan kualitas hasil panen, memanen pada waktu yang tepat, dan memiliki akses langsung ke pasar menunjukkan kecenderungan memperoleh harga jual yang lebih menguntungkan. Oleh karena itu, diperlukan intervensi kebijakan yang berpihak pada petani, penguatan kelembagaan pertanian, serta pengembangan sistem pemasaran yang lebih terbuka dan adil untuk meningkatkan kesejahteraan petani secara berkelanjutan.
Economic Potential Analysis Of Sugar Palm Cultivation As A Source Of Sap In Jambu Malea Village, Tapango Sub-District Samad , Wahyu; Ansyar , Ansyar; Hamsah , Hamsah
Jurnal Economic Resource Vol. 8 No. 2 (2025): September - February
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v8i2.1926

Abstract

This study was conducted to analyze the economic potential of sugar palm cultivation in supporting the palm sugar industry in Jambu Malea Village, Tapango Sub-district. The background of this research lies in the considerable potential of sugar palm trees as a source of raw material for palm sugar, which has a high market value. However, its development still faces challenges such as limited cultivation technology, restricted market access, and farmers’ lack of knowledge. The objectives of this study are to examine the income of palm sugar businesses, identify the economic potential of sugar palm cultivation, and assess its prospects for improving community welfare. The research employed a quantitative approach using a survey technique. The sample was determined through a saturated sampling method, in which the entire population of palm sugar entrepreneurs, consisting of 10 individuals, was included as respondents. The data collected comprised production costs, revenue, and income, which were then analyzed descriptively by calculating the total cost, revenue, and business profit. The results revealed that the average palm sugar production reached 429 kg per month with a selling price of IDR 18,000/kg, generating a total revenue of IDR 7,722,000. After deducting the total cost of IDR 1,986,733, the average net income obtained was IDR 5,735,267 per month. These findings indicate that sugar palm cultivation has significant economic potential and is feasible to be developed. Moreover, palm sugar enterprises contribute to increasing community income and hold the potential to support sustainable village development.
Co-Authors Hamsah , Hamsah Risal , Risal Salmawati , Salmawati Samad , Wahyu