Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Al-Sharf: Jurnal Ekonomi Islam
Maulia, Putri Rizqi
Unknown Affiliation
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Analysis of Muslim Consumer Behavior in Facing Consumption Challenges in the Digital Age Maulia, Putri Rizqi; Rahmawati, Rahmawati; Mufida, Naily; Wigati, Sri
Al-Sharf: Jurnal Ekonomi Islam Vol 6, No 2 (2025)
Publisher : Yayasan Rahmat Islamiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56114/al-sharf.v6i2.12297

Abstract

This research analyses the impact of digital transformation on Muslim consumption behaviour, particularly impulsive consumption and instant lifestyle. Using qualitative methods and literature review, the research highlights the influence of e-commerce and social media as well as the challenges of hedonism and consumerism. Digitalisation facilitates access to halal products, but also encourages materialism. Islamic value-based digital literacy is needed as a strategy to face this challenge. Islamic consumption awareness needs to be built from an early age through education, da'wah, and consumer protection in order to create a halal, thayyib, and sustainable consumption ecosystem.
Co-Authors Mufida, Naily Rahmawati, Rahmawati Sri Wigati