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All Journal MANAGER: Journal of Management and Administration Science
yoza, yoza aresta
Unknown Affiliation
Humanities Economics, Econometrics & Finance

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The Influence of Quality Perceptions on Repurchase Intentions Of Miniso Products in Jabodetabek yoza, yoza aresta; Dwi Lestari, Unik
MANAGER: Journal of Management and Administration Science Vol. 2 No. 2 (2023): MANAGER: Journal of Management and Administration Science, December 2023
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/manager.v2i2.476

Abstract

The purpose of this study is to analyze the effect of perceived quality on repurchase intentions. This type of research is quantitative using a purposive sampling method on 135 customer respondents who buy miniso products in Jabodetabek. The method used to analyze it is the structural Equation Model (SEM-PLS) using the SmartPLS device. The findings of this study are perceived quality has a positive effect on perceived value, perceived quality has a positive effect on satisfaction, perception has a positive effect on repurchase intentions, satisfaction has a positive effect on loyalty, perceived value has no effect on loyalty, satisfaction has no effect on repurchase intentions, perceived quality has no effect on repurchase intention, perceived quality has no effect on repurchase intention and loyalty has a positive effect on repurchase intention.
Co-Authors Dwi Lestari, Unik