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All Journal JIPI (Jurnal Ilmiah Penelitian dan Pembelajaran Informatika) Journal of Production, Enterprise, and Industrial Applications
Firdaus, Fitri Adini
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Computer Science & IT Education Industrial & Manufacturing Engineering

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IKEA: Enhancing Customer Experience through Digital Transformation Yani, Mega Fitri; Muhdiantini, Cindy; Firdaus, Fitri Adini; Muhammad, Hasan Abdullah
JIPI (Jurnal Ilmiah Penelitian dan Pembelajaran Informatika) Vol 10, No 2 (2025)
Publisher : STKIP PGRI Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29100/jipi.v10i2.5814

Abstract

Digital transformation has become a key driver for companies to remain relevant and competitive. IKEA, as one of the world's largest furniture retailers, has proactively embraced digital transformation as a core strategy to enhance customer experience. This research explores various digital initiatives by IKEA, including the development of the IKEA Place app using Augmented Reality (AR) technology and the enhancement of online platforms with advanced features. Additionally, IKEA has made strategic investments in digital technology in physical stores, such as interactive digital kiosks and mobile payment systems. This study utilizes a comprehensive literature review method, leveraging Google Scholar, Scopus, and company reports to ensure credible and up-to-date information. The findings indicate that IKEA's digital transformation has positively impacted customer satisfaction and loyalty. However, IKEA also faces various challenges in this transformation process. This research provides in-depth insights into IKEA's digital transformation journey, sustainability factors, Five Forces analysis, new business strategies, and recommendations for the future. In conclusion, IKEA's digital transformation has successfully significantly enhanced customer experience, albeit requiring ongoing adaptation and innovation.
Audit Teknologi Informasi dan Pengujian Kontrol Risiko pada Unit Network & IT Solution PT Telkom Indonesia Tbk Menggunakan Framework COBIT 2019 Firdaus, Fitri Adini; Abdurrahman, Lukman; Nugraha, Ryan Adhitya
Journal of Production, Enterprise, and Industrial Applications Vol. 2 No. 1 (2024): Mei 2024
Publisher : Universitas Telkom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jpeia.v2i1.7455

Abstract

PT Telkom Indonesia Tbk, sebagai salah satuperusahaan ternama di Indonesia dalam bidang teknologiinformasi, memiliki tanggung jawab besar dalam memastikanbahwa sistem Teknologi Informasi perusahaan handal. Namun,berdasarkan hasil pengambilan data, terdapat risiko yang sudahmemiliki kontrol namun belum efektif dalam mengurangi levelrisiko tersebut. Oleh karena itu, perlu dilakukan audit danpengujian pada kontrol risiko terkait TI untuk mencapaiefektivitas pengelolaan risiko terkait. Penelitian ini berfokuspada audit TI menggunakan COBIT 2019 pada unit Network& IT Solution di PT Telkom Indonesia Tbk. Unit ini memegangperan penting dalam menyediakan solusi teknologi informasiyang efisien. Pengujian efektivitas kontrol risiko menggunakanCOBIT 2019 I&T Risk Focus Area. Hasil penelitian ini akanmengemukakan beberapa rekomendasi yang sesuai dengankriteria dan aktivitas dalam objektif COBIT 2019 I&T RiskFocus Area. Hasil penelitian ini, menghasilkan pengujiankontrol risiko dari segi rancangan belum terbukti menurunkantingkat risiko serta tidak terdapat bukti Pemisahan tugas padarisiko R1, R3, R6, R7, R8, R9, R10. Semua aktivitas kontrolrisiko terbukti efektif dari segi operasional. Adapun untuk auditkontrol risiko berdasarkan COBIT 2019 terdapatketidaksesuaian pada beberapa aktivitas sehingga harusdilakukan perbaikan seperti objektif DSS04 ManagedContinuity, objektif APO07 Managed Human Resources danobjektif APO09 Managed Service Agreements.
Co-Authors Lukman Abdurrahman Muhammad, Hasan Abdullah Muhdiantini, Cindy Ryan Adhitya Nugraha Yani, Mega Fitri