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Pengaruh Waktu Tunggu Antrian terhadap Kepuasan dan Niat Berkunjung Kembali di Kopi Klotok Hendrajaya, Agnestasya Monica Putri; Pratika, Diah Agih; Veronica, Audiea; Afif, Fuadi; Hermawan, Hary; Ghani, Yosef Abdul
Jurnal Kajian Pariwisata Vol 7 No 1 (2025): Jurnal Kajian Pariwisata
Publisher : LPPM STP ARS Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jiip.v7i2.2049

Abstract

This study aims to analyze the effect of waiting time duration on tourists' intention to revisit, with a particular emphasis on the mediating role of tourist satisfaction. Data were collected through a survey of tourists and analyzed using the Partial Least Squares-Structural Equation Modeling (PLS-SEM) method. The results show that waiting time duration has a significant effect on tourist satisfaction, which subsequently influences their intention to return (path coefficient = 0.451, p = 0.000). These findings confirm that tourist satisfaction acts as an important mediator in the relationship between waiting time and revisit intention. Therefore, effective waiting time management not only enhances satisfaction but also contributes to the development of tourist loyalty toward the destination. Optimizing waiting time becomes a key strategy in creating positive and sustainable tourism experiences.
Pengaruh Waktu Tunggu Antrian terhadap Kepuasan dan Niat Berkunjung Kembali di Kopi Klotok Kaliurang Hendrajaya, Agnestasya Monica Putri; Pratika, Diah Agih; Veronica, Audiea; Afif, Fuadi; Hermawan, Hary; Ghani, Yosef Abdul
Jurnal Ilmiah Ilmu Pariwisata Vol 7 No 1 (2025): Jurnal Kajian Pariwisata
Publisher : LPPM STP ARS Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jiip.v7i2.2049

Abstract

This study investigates the impact of waiting time on visitor satisfaction and revisit intention at Kopi Klotok, a renowned local culinary destination. Using a quantitative approach with structural equation modelling (SEM), data were collected from 150 respondents who had visited Kopi Klotok. The results show that waiting time significantly influences visitor satisfaction (? = 0.326, p < 0.001) and revisit intention (? = 0.451, p < 0.001), with satisfaction also strongly affecting revisit intention (? = 0.592, p < 0.001). These findings emphasise the importance of managing queues and providing comfort during waiting to enhance loyalty. Practical implications include implementing reservation systems, extending operating hours, and improving waiting area facilities to ensure a positive visitor experience.