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p-Index From 2020 - 2025
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All Journal Community Engagement and Emergence Journal (CEEJ)
Banjarnahor, Ica Putri Andari
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Humanities Economics, Econometrics & Finance Education Environmental Science Health Professions

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Pengaruh Harga, Kualitas Pelayanan, Dan Fasilitas Terhadap Daya Minat Pelanggan Minum Kopi Di Coffee Shop Restu Bunda Kota Medan Banjarnahor, Ica Putri Andari; Mirza, Deni Faisal
Community Engagement and Emergence Journal (CEEJ) Vol. 6 No. 3 (2025): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v6i3.8712

Abstract

The purpose of this study was to determine how consumer interest in drinking coffee at Coffee Shop Restu Bunda in Medan City is influenced by facilities, service quality, and price. This survey-based study involved sixty clients. The results showed that consumer interest was positively and significantly influenced by price, service quality, and facilities. Coffee Shop Restu Bunda can use this study as a guide to increase consumer interest by improving service standards, providing complete and comfortable facilities, and setting reasonable prices.
Co-Authors Mirza, Deni Faisal