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Peningkatan Kepuasan Pelanggan di Arion Laundry Menggunakan Metode QFD Adelina Dabukke, Diana Fransiska; Indira Ruth Septarini
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 4 No. 3 (2025): Jurnal Teknologi dan Manajemen Industri Terapan (in press)
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v4i3.959

Abstract

Persaingan industri laundry menuntut penyedia jasa memahami kebutuhan pelanggan secara mendalam. Penelitian ini bertujuan meningkatkan kepuasan pelanggan Arion Laundry dengan menerapkan metode Quality Function Deployment (QFD). Data diperoleh melalui kuesioner pada 42 pelanggan untuk menilai lima aspek layanan. Skor tertinggi terdapat pada kualitas hasil cucian (4,67) dan harga layanan yang sesuai (4,79), sedangkan terendah pada fasilitas ruang tunggu (3,90). Analisis QFD menghasilkan prioritas teknis, yaitu penerapan SOP pencucian (43,2), standarisasi harga (42,3), dan penambahan mesin (36,9). Matriks House of Quality (HoQ)—pemetaan kebutuhan ke rencana teknis—digunakan untuk merumuskan langkah perbaikan konkret. Implikasi praktisnya, Arion Laundry disarankan menerapkan SOP tertulis, menambah mesin, dan mengembangkan sistem antrean digital untuk mendukung layanan antar-jemput. Rekomendasi ini diharapkan meningkatkan loyalitas pelanggan dan daya saing usaha.
Evaluasi Sistem Maintenance pada Digester Menggunakan Metode FMEA di PT. Perkebunan Nusantara IV Regional II Unit Kebun dan PKS Adolina Juita Amelia Simanullang; Anitasari Sihotang; Adi Mahendra Pasaribu; Indira Ruth Septarini; Widya Fernanda Putri
Jurnal Rekayasa Proses dan Industri Terapan Vol. 3 No. 3 (2025): Agustus: Jurnal Rekayasa Proses dan Industri Terapan ( REPIT ) 
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/repit.v3i3.1200

Abstract

This study evaluates the maintenance system of the digester machine at PT Perkebunan Nusantara IV Regional II, Adolina Palm Oil Mill, which plays a crucial role in processing Fresh Fruit Bunches (FFB) into Crude Palm Oil (CPO). The objective of this research is to minimize potential machine failures and downtime while improving the overall efficiency of production operations. To achieve this, the Failure Mode and Effect Analysis (FMEA) method was applied to systematically identify potential failure modes, analyze their causes and effects, and assess their risk levels through the calculation of the Risk Priority Number (RPN). Data collection was conducted using a combination of field observation, in-depth interviews with technicians and operators, and documentation related to equipment performance and historical records of machine failures. The analysis revealed several critical components of the digester with relatively high RPN values, indicating potential risks that require immediate attention. These include issues related to wear and tear of mechanical parts, insufficient lubrication practices, and delays in replacing spare parts. Based on these findings, several corrective and preventive measures were proposed, including the improvement of preventive maintenance schedules, enhancement of operator training programs to increase technical competency, and strengthening of spare parts inventory management to avoid production delays. The study concludes that by addressing the identified failure modes through proactive maintenance strategies, the reliability of the digester machine can be significantly improved. This not only reduces the frequency of breakdowns and maintenance costs but also ensures more stable production performance, thereby supporting the sustainable operation of the palm oil mill
DESIGN OF SALMON STORAGE PACKAGING TO MAINTAIN QUALITY USING THE QUALITY FUNCTION DEPLOYMENT (QFD) METHOD AND MORPHOLOGICAL CHART Lidya Wijaya; Riko Kanady; Indira Ruth Septarini
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Salmon is a high-value food commodity that is highly susceptible to quality deterioration due to lipid oxidation and microbial growth during storage. This issue is often caused by packaging designs that do not fully accommodate product characteristics and consumer requirements. This study aims to develop a salmon packaging design capable of maintaining product quality and extending shelf life by integrating the Quality Function Deployment (QFD) method and the Morphological Chart approach. The theoretical framework and literature review cover food packaging concepts, QFD, the House of Quality, and the Morphological Chart as a tool for generating design alternatives. This research employs a descriptive method with qualitative and quantitative approaches. Data were collected through literature studies and the identification of the voice of customer, which were subsequently analyzed using QFD to determine priority technical requirements. The results indicate that packaging methods (vacuum/MAP), oxygen permeability, and storage temperature are the most critical technical priorities. Furthermore, the Morphological Chart produced an optimal design combination consisting of MAP packaging with very low oxygen control, multilayer food-grade materials, high sealing strength, and storage temperatures ranging from −1 to 0 °C. In conclusion, the integration of QFD and the Morphological Chart is effective in generating a salmon packaging design that meets consumer needs and preserves product quality.
THE FORMULATION OF A COMPETITIVE STRATEGY FOR A GROUP CAN USE THE BCG AND SWOT MATRICES Indira Ruth Septarini; Gilbert Citra; Felix Yaptanto
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 3 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The food and beverage industry is highly competitive due to the increasing number of business players and changing consumer preferences. This situation requires companies to formulate competitive strategies that are not only oriented toward short-term sales achievements but also focused on long-term business sustainability. This study aims to analyze the current competitive strategy of Bisa Group and to formulate an appropriate long-term competitive strategy using SWOT analysis and the Boston Consulting Group (BCG) Matrix. This research employs a descriptive qualitative approach, using primary data obtained through observation and interviews, and secondary data collected from company documents and relevant literature. SWOT analysis is conducted by developing the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices, determining the company’s position in the SWOT quadrant diagram, and formulating strategies based on the SWOT matrix. Furthermore, the BCG Matrix is applied to identify the position of the restaurant brand portfolio based on market growth rate and relative market share. The results indicate that Bisa Group is positioned in Quadrant I of the SWOT diagram, with an IFE score difference of 1.75 and an EFE score difference of 1.62, showing that the company is in a favorable condition and can implement an aggressive growth strategy (SO strategy). The BCG Matrix analysis shows that Sushi Tei and Pepper Lunch are categorized as Stars, while Paradise Dynasty and Marutama Ramen are categorized as Question Marks. The recommended strategy for Stars is to maintain and strengthen market position, whereas Question Marks require growth strategies through market penetration, market development, and product innovation. The proposed action plan is expected to serve as a guideline for Bisa Group in formulating and implementing long-term competitive strategies to improve competitiveness and sales performance.