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All Journal Jurnal Pengabdian kepada Masyarakat Nusantara Journal of Technology and Computer (JOTECHCOM)
Abdi, Mahardika
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pelatihan Wirausaha Umkm Digital Pada Desa Patumbak Kampung Kabupaten Deli Serdang Martiano, Martiano; Pratama, Nugraha; Abdi, Mahardika
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 2 (2025): Jurnal Pengabdian kepada Masyarakat Nusantara Edisi April - Juni
Publisher : Lembaga Dongan Dosen

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Abstract

Perkembangan era industri 4.0 mendorong perlunya transformasi digital di berbagai sektor, termasuk pada Usaha Mikro, Kecil, dan Menengah (UMKM), guna meningkatkan efisiensi operasional, memperluas jangkauan pasar, dan memastikan keberlanjutan bisnis. Meski demikian, banyak UMKM di kawasan pedesaan masih mengalami hambatan dalam proses adopsi teknologi, baik karena keterbatasan infrastruktur, kurangnya keterampilan digital, maupun lemahnya pemahaman pengelolaan usaha secara modern (Kementerian Kominfo, 2021; Setianto & Wibowo, 2022). Melalui kegiatan pengabdian masyarakat ini, dilakukan upaya konkret untuk mempercepat digitalisasi UMKM grosir melalui pelatihan serta penerapan sistem Point of Sale (POS) di Desa Patumbak Kampung, Kabupaten Deli Serdang. Proses pelaksanaan mencakup analisis kebutuhan, pelatihan praktis berbasis studi kasus, serta pendampingan teknis terhadap dua UMKM target, yaitu Grosir Rudeng dan Grosir Adam. Berdasarkan hasil evaluasi, penggunaan aplikasi POS mampu memberikan peningkatan nyata terhadap efisiensi transaksi, pengelolaan stok barang, dan pencatatan laporan keuangan secara digital. Walaupun sempat menemui beberapa hambatan seperti keterbatasan perangkat atau rendahnya kemampuan awal dalam menggunakan aplikasi, kedua UMKM menunjukkan kemauan belajar yang tinggi dan mampu beradaptasi dengan sistem baru. Pendekatan yang menekankan pada keterlibatan langsung dan konteks lokal terbukti efektif dalam mendorong adopsi teknologi secara bertahap dan berkelanjutan (Astuti et al., 2021; Pratama, 2022). Harapannya, kegiatan ini dapat menjadi model praktik baik bagi pengembangan UMKM berbasis digital yang dapat direplikasi di desa-desa lain yang memiliki karakteristik serupa.
Application of Association Rule Mining Method Using Apriori Algorithm to Determine the Purchasing Pattern of Home Made Dimsum Pratama, Ekki; Abdi, Mahardika
Journal of Technology and Computer Vol. 1 No. 4 (2024): November 2024 - Journal of Technology and Computer
Publisher : PT. Technology Laboratories Indonesia (TechnoLabs)

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Dimsum Homemade's marketing strategy in the culinary field is one of them by increasing innovation in dimsum variants. However, some Homemade Dimsum business actors have shortcomings in understanding the purchasing patterns of dimsum products because there are too many variants of dimsum today. Dimsum Homemade business actors should know the most popular dimsum variants. This relates to the availability of which dim sum stock is the most so as not to experience large losses. So in this case technology is needed related to the dimsum variant purchase pattern algorithm so that sales data accumulates properly and it is easy to find out which dimsum variants are in great demand. One of the solutions needed is to apply the Association Rule Mining method using the a priori algorithm calculation. Application of Association Rule Mining (association rules), which is a data mining technique to find association rules for a combination of items. Based on the description of the problem above, the purpose and objectives of this study are to apply the Association Rule Mining method using the apriori algorithm to make it easier to analyze which dim sum variants have a high level of sales together. Thus the results obtained can be used to help make decisions in increasing accurate stock inventory and better product promotion. Association rules with apriori algorithm calculations can result in Homdemade dimsum purchase patterns, namely there are several association rule patterns that have a fairly high support and confidence value. For example, it is stated that the “Shrimp” dimsum menu has a tendency to buy the “Chicken” dimsum menu and vice versa. Then the “Chicken” dimsum menu becomes a menu associated with other dimsum menus, although the support and confidence values vary.
Co-Authors Martiano, Martiano Pratama, Ekki Pratama, Nugraha