Benyamin, Gamaliel
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Pengaruh Persepsi Petani dan Pengaruh Sosial Terhadap Peningkatan Kinerja Usahatani Melalui Adopsi Financial Technology di Kecamatan Cikajang Kabupaten Garut Benyamin, Gamaliel; Karyani, Tuti
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 11, No 2 (2025): Juli 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v11i2.17805

Abstract

The horticulture sector is one of the sectors that plays an important role in national economic development. Cikajang District, Garut Regency, is one of the centres of horticultural crop production in West Java due to its favourable geographical conditions. Capital is a common problem for farmers, especially farmers with a small farming scale. One of the reasons is the difficulty of farmers in accessing capital sources. Financial Technology comes as a solution for farmers to facilitate access to capital sources. This study aims to describe and analyse thedirect andindirecteffects of farmers' perceptions and social influence on farm performance through the adoption of financial technology as an intervening variable. The research was conducted in Cikajang District, Garut Regency with 72 farmers as respondents. The research method used was Structural Model Equation - Partial Least Square (SEM - PLS) with SmartPLS 4 software. The results showed that farmers' perceptions had no direct effect on improving farm performance, but had an indirect effect on farm performance through the adoption of financial technology. Social influence itself has both a direct and indirect effect on farm performance. The test also found that the adoption of financial technology has a significant effect on farm performance.
Analisis Dampak Covid-19 Terhadap Perubahan Perilaku Konsumen Hypermart Yudha, Eka Purna; Nurrahman, Iqbal; Modjo, Andhika Rangga Kusuma; Benyamin, Gamaliel
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14010

Abstract

The Covid-19 pandemic has put pressure on various sectors in the world, including in Indonesia. Since the entry of the COVID-19 virus into Indonesia in March 2020, the government's efforts to prevent the spread of COVID-19 have been Large-Scale Social Restrictions (PSBB) which have had a significant impact on the Indonesian economy on the retail business in Indonesia. This study aims to see if there has been a change in Hypermart consumer behavior before and after the covid-19 pandemic, ranging from spending, shopping frequency, shopping time, to the vehicle used by using a research design in the form of a descriptive research design that uses a quantitative approach. Changes in Hypermart consumer behavior before and after covid-19, especially in average spending and shopping frequency. Where the average expenditure and frequency of shopping for Hypermart consumers after the pandemic tends to decrease when compared to before the covid-19 pandemic.