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All Journal Daya Saing : Jurnal Ilmu Manajemen Journal of Economic Education
Fachrunisa, Diah
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Decision Sciences, Operations Research & Management Education Other

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The Effect of Entrepreneurial Orientation, Market Orientation, Product Innovation on Business Performance Fachrunisa, Diah; Oktarina, Nina; Kusumantoro, Kusumantoro
Journal of Economic Education Vol. 13 No. 1 (2024): June 2024
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v13i1.28331

Abstract

Company performance is important matter for the company. This study aims to analyze the effect of entrepreneurial orientation, market orientation, and product innovation on micro-enterprise performance and is strengthened by competitive advantage. This study is quantitative research. The population in this study were 135 water hyacinth handicraft micro-entrepreneurs registered in the Semarang Regency Cooperatives and Small and Medium Enterprises Service. The sampling technique used was cluster proportional random sampling. The data processed in the study used primary data obtained from questionnaires distributed directly to water hyacinth handicraft micro-entrepreneurs in Semarang Regency. The data analysis methods used are descriptive analysis and Structural Equation Model (SEM) with the assistance of the SmartPLS 4.0 analysis tool. The result of this study shows that entrepreneurial orientation, market orientation, and product innovation have a positive and significant effect on the performance of micro-enterprises. Competitive advantage can moderate the effect of entrepreneurial orientation, market orientation, and product innovation on micro-enterprise performance. Suggestions for further research can add moderating variables that have never been studied, such as financial access and market orientation.
MANAJEMEN REKRUTMEN BERBASIS KOMPETENSI SEBAGAI STRATEGI MENINGKATKAN KUALITAS SUMBER DAYA MANUSIA Fachrunisa, Diah; Mariam, lis; Setyawati, Diyah Pertywi; Ruhimat, Imat
Jurnal Daya Saing Vol. 12 No. 1 (2026): JURNAL DAYA SAING (JDS)
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v12i1.2594

Abstract

The increasingly dynamic business environment requires organizations to possess human resources (HR) that are competent, adaptive, and competitive. One strategy to improve the quality of human resources is the implementation of competency-based recruitment management. This study aims to analyze the implementation of competency-based recruitment as a strategy for enhancing HR quality at PT Bank Negara Indonesia (Persero) Tbk, as well as to identify supporting factors, obstacles, and its impact on organizational performance. The research employs a qualitative descriptive approach, with data collected through in-depth interviews, observation, and documentation studies. The research informants include HR managers, line managers, and newly recruited employees. Data analysis is conducted using the Miles and Huberman model through the stages of data reduction, data display, and conclusion drawing, with data validity ensured through triangulation. The results indicate that competency-based recruitment improves the alignment between individual competencies and job requirements, strengthens a meritocratic culture, and reduces employee turnover rates. The main supporting factors include top management commitment, the use of digital technology, and collaboration between HR departments and line managers. The obstacles encountered include resistance to change and limited understanding of competency-based methodologies. Overall, competency-based recruitment has proven effective in improving HR quality and supporting the sustainability of organizational strategies in the banking sector. Keywords: Competency-Based Recruitment, Human Resource Management, Banking Sector
Co-Authors Kusumantoro Kusumantoro, Kusumantoro Mariam, lis Nina Oktarina Ruhimat, Imat Setyawati, Diyah Pertywi