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All Journal BAABU AL-ILMI: Ekonomi dan Perbankan Syariah
Widya Anggraini, Kirana
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Religion Economics, Econometrics & Finance Education Other

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Memahami Peran Platfrom Jejaring Sosial Media dalam Mengatasi Tantangan Perbankan Syariah Widya Anggraini, Kirana; Hak, Nurul; Sumarni, Yenti
Jurnal BAABU AL-ILMI: Ekonomi dan Perbankan Syariah Vol 10, No 1 (2025): Islamic economics and banking research
Publisher : Universitas Islam Negeri Fatmawati Sukarno Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29300/ba.v10i2.8418

Abstract

Islamic banking in Indonesia continues to experience significant growth, but still faces various challenges, especially in competition with fintech and conventional banks, compliance with sharia principles in digital innovation, and low customer digital literacy. Social networking platforms have great potential to help overcome these challenges by increasing financial inclusion, building trust, and expanding the marketing reach of Islamic banks.
Co-Authors Nurul Hak Sumarni, Yenti