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INFLUENCING GLOBAL AUDIENCES: AN ARISTOTELIAN RHETORICAL ANALYSIS OF RETNO MARSUDI’S UN SPEECH Waode Surya Darmadali; Selvy
International Journal of Business English and Communication Vol 3 No 3 (2025): July
Publisher : Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijobec.v3i3.9279

Abstract

This research analyzes the rhetorical strategies used by Retno Marsudi in her speech at the General Debate of the 78th Session of the United Nations General Assembly on 23 September 2023. The study aims to identify how Retno Marsudi employed rhetorical strategies to influence the audience and strengthen the acceptance of her diplomatic messages. Guided by Aristotle's theory of rhetoric Logos, Ethos, and Pathos. This study uses a qualitative descriptive method and in-depth textual analysis. The findings reveal that Retno Marsudi successfully utilized rhetorical strategies in various forms: eight instances of Ethos (demonstrating perceived intelligence, moral character, and goodwill), five of Logos (in the form of enthymemes and examples), and six of Pathos (appealing to emotions such as confidence, admiration, and solidarity). These rhetorical elements played a significant role in constructing persuasive arguments, building credibility, and emotionally connecting with the audience. The conclusion suggests that Retno Marsudi's rhetorical approach effectively supported her goals in promoting Indonesia's diplomatic stance, global cooperation, and solidarity. This study recommends further research on rhetorical strategies in international diplomacy, especially speeches delivered by female leaders in multilateral forums.
PENGARUH METODE PENGAKUAN PENDAPATAN TERHADAP LABA PERUSAHAAN PT. TEBING TONDONG JAYA Selvy
Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 1 No. 1 (2024): April 2024
Publisher : Jurnal Ekonomi, Manajemen dan Akuntansi

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Abstract

Nowadays, financial reports in companies are very necessary for both external and internal company interests. For external company purposes, financial reports are used, for example, to obtain loans from external parties. Financial reports are used as a benchmark for external parties to assess the company's financial condition. Meanwhile, for internal parties, financial reports are used by management to make decisions for activities related to the company's financial condition. Therefore, the revenue recognition method used by the company is also in the spotlight in preparing the company's financial reports, especially the profit and loss report. Because the revenue recognition method used affects the nominal sales figures in a period. The formulation of the problem in this research is whether the effect of using the income recognition method on PT company profits. Tondong Jaya Cliffs. The method used in this research is a descriptive method with research techniques including: library research, field research by means of observation, interviews, and online research. The results of the research show that the revenue recognition method used by the company has a real effect on PT company profits. Tebing Tondong Jaya and at the same time influences the company's financial reports, especially the profit and loss report. Where the company uses the cash basis method as its revenue recognition method. The advice given by the author is that companies should apply the accrual basis method in recognizing income, apart from that the profit and loss report will also be more accurate with the use of the accrual basis method