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All Journal Fokus Abdimas Perwira Journal of Economics and Business (PJEB)
Listiawati, Aliza
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences

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PENGARUH LITERASI KEUANGAN DAN PENDAPATAN TERHADAP MINAT INVESTASI MAHASISWA DIERA DIGITAL Lestari, Nastiti Dwi; Listiawati, Aliza
Perwira Journal of Economics & Business Vol 5 No 2 (2025)
Publisher : UNPERBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54199/pjeb.v5i2.479

Abstract

This research is a quantitative study motivated by the large number of students who do not yet understand the correct investment concepts, due to low financial literacy levels and unstable incomes. This study aims to analyze the influence of financial literacy and income on the investment interest of students at Perwira Purbalingga University. All active students of Perwira Purbalingga University constitute the population, from which a sample of 50 respondents was taken using purposive sampling technique. In conducting data analysis, multiple linear regression analysis was used on the IBM SPSS 27 software, sourced from primary data in the form of a Likert scale questionnaire. The results show that financial literacy and income have a positive and significant impact on investment interest. These findings indicate that an increase in financial literacy can enhance students' interest in investing, while higher income provides flexibility in financial management and participation in investments. .
Inovasi Olahan Produk Pertanian Stik Singkong Keju dan Penguatan Digital Marketing di Desa Jambudesa Arbika, Cadar Isya; Majid, Habib Ilham; Mar’ah, Dyah Awaliyah; Faa'idah, Riska Nabil; Listiawati, Aliza; Chairil, Ludfi; Prayoga, Ipuk Adi
Fokus ABDIMAS Vol 4, No 2: Oktober 2025
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.v4i2.1534

Abstract

The Community Service Program (KKN) is a program that involves students as an inseparable part of the tri dharma of higher education, focusing on honing students’ abilities to apply all forms of knowledge acquired during lectures. Jambudesa Village, Purbalingga Regency is one of the locations for KKN implementation. Based on observations in this village, most of the local community are farmers. One of them is the cassava farmers who rely on it for their livelihood. At the time of the cassava harvest, farmers sell it directly to collectors at a price of around one thousand rupiah per kilo, as mentioned by one of the farmers. Therefore, an innovation program for food products based on local agricultural products, including cassava, was implemented. There are several reasons why this program was initiated, mainly to increase the market value of cassava. To foster creativity for the local community, especially for housewives, and to utilize the abundant agricultural products in the surrounding environment. In addition to product innovation, students also present a digital marketing socialization work program aimed at the sustainability of the product innovation creation, which is expected to expand the market, improve competitiveness, and maximize the economic potential of the community in the technological era. The results of the activities show an increase in community skills in processing cassava, the creation of unique food products, and the initial ability of the community to utilize social media to market products.
Co-Authors Arbika, Cadar Isya Chairil, Ludfi Faa'idah, Riska Nabil Lestari, Nastiti Dwi Majid, Habib Ilham Mar’ah, Dyah Awaliyah Prayoga, Ipuk Adi