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All Journal International Journal Administration, Business & Organization Kesmas: Jurnal Kesehatan Masyarakat Nasional (National Public Health Journal)
Gustina, Ni Luh Zallila
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Health Professions Public Health Social Sciences

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Human Resource Management and Employee Experience on Implementing a Novel Teleconsultation Service at a Small Private General Practice Clinic in Bali, Indonesia: A Qualitative Study Gustina, Ni Luh Zallila; Rinawati, Rinawati; Wirawan, Gede Benny Setia
International Journal Administration, Business & Organization Vol 6 No 2 (2025): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.25.493

Abstract

This qualitative study explores the perceptions of clinic staff regarding their experiences with teleconsultation services and the human resource management (HRM) aspects involved in implementing such services in a small general practice (GP) clinic in Bali, Indonesia. The clinic operates a unique model where nurses manage patient care during morning shifts with remote physician support via teleconsultation. Data were collected through an online long-form survey completed by nine current and former staff members, including nurses and physicians. Thematic analysis revealed that teleconsultation was widely perceived as improving efficiency and accessibility of care. However, participants also reported challenges such as communication gaps, technical limitations, and diagnostic constraints. All respondents emphasized the need for structured training, adequate infrastructure, and clear communication protocols. While most participants expressed satisfaction with the service, this was closely linked to the availability of support and the nature of patient interaction. The findings underscore the importance of comprehensive HRM strategies that address both technical and interpersonal dimensions to ensure the sustainability and effectiveness of teleconsultation services in small clinical settings
Presidential Vote Share and COVID-19 Vaccination Rate in Indonesia: A District-level Cross-Sectional Ecological Study Wirawan, Gede Benny Setia; Gustina, Ni Luh Zallila; Valerie, Ivy Cerelia; Pradnyani RS, I Gusti Ayu Indah; Arifin, Muchamad Zaenal; Januraga, Pande Putu
Kesmas Vol. 18, No. 1
Publisher : UI Scholars Hub

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Abstract

Political affiliation has been reported as a determinant of COVID-19 vaccine acceptance in some countries, although few studies have examined the Asian context. This study aims to fill this gap by employing an ecological study design using Indonesian regions as data points. Political affiliation was represented by incumbent President Jokowi’s vote share in the 2019 presidential election. Potential confounders included population density, human development index, availability of hospitals and primary health care, 2019–2020 economic growth, COVID-19 mortality rate, and proportion of Muslims in the population. The final analysis included 201 out of 501 districts and cities in Indonesia. Controlling for confounders, multivariate regression found that Jokowi’s vote share was an independent predictor of vaccination rate, with standardized β and R2 values of 0.350 and 0.734 for the first dose vaccination rates and 0.251 and 0.782 for the second dose, respectively. This association may be underpinned by differences in religiosity, public trust, and vulnerability to misinformation between Jokowi’s supporters and the opposition. Improving public trust in a politically polarizing society is crucial to improving future coverage of COVID-19 and other vaccines.
The Evolution of Marketing Strategy: Integrating Marketing Theory and Behavioural Theory through Literature Review Firasghani, Muhammad Almy; Suryati, May; Arfiq, Muhammad; Sandriyan, Muhammad; Gustina, Ni Luh Zallila
International Journal Administration, Business & Organization Vol 6 No 3 (2025): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.25.560

Abstract

The marketing landscape has experienced considerable changes over the years, largely due to the merging of marketing theory with behavioural theory. This journal article seeks to investigate the progression of marketing strategies by addressing crucial questions such as: How have marketing theories evolved in response to shifting consumer behaviours? What influence does behavioural theory have on the development of effective marketing strategies? The primary approach taken in this literature review is a systematic examination of existing research, incorporating a wide range of studies that highlight the convergence of marketing and behavioural theories. The results indicate that incorporating behavioural insights into marketing strategies significantly boosts their effectiveness, especially in the realm of social marketing. The challenges and opportunities present in social marketing, illustrating that behavioural methods can result in notable improvements in public health outcomes. That interventions using social marketing techniques lead to quantifiable behavioural changes within the general population. In summary, the amalgamation of marketing and behavioural theories enhances the comprehension of consumer dynamics while providing marketers with innovative strategies to effectively engage and influence their target audiences. This article contributes to the ongoing dialogue regarding the evolution of marketing, offering valuable insights for both academics and practitioners aiming to navigate the intricacies of contemporary marketing environments.
Co-Authors Arfiq, Muhammad Firasghani, Muhammad Almy Gede Benny Setia Wirawan Muchamad Zaenal Arifin, Muchamad Zaenal Pande Putu Januraga Pradnyani RS, I Gusti Ayu Indah Rinawati Rinawati Sandriyan, Muhammad Suryati, May Valerie, Ivy Cerelia