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All Journal International Journal of Environmental, Sustainability, and Social Science International Journal of Innovation Research in Education, Technology and Management (IJIRETM)
Fitridiani, Mutiara
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Environmental Science Library & Information Science Social Sciences Other

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Comparative Analysis of the Impact of Inventory Management on Organizational Performance Fitridiani, Mutiara; Anggraeni Purnama Sari, Indah
International Journal of Innovation Research in Education, Technology and Management Vol. 2 No. 2 (2025): August 2025
Publisher : PT. BERBAGI TEKNOLOGI SEMESTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61098/ijiretm.v2i2.260

Abstract

This study aims to examine the impact of inventory management practices on organizational performance through a literature review of five scholarly articles. The reviewed articles are from developing countries such as Indonesia, Ethiopia, Kenya, Uganda and Zimbabwe, covering diverse sectors like retail, manufacturing, and mining. The analysis reveals that inventory management practices consistently have a positive influence on operational efficiency and organizational competitiveness. Furthermore, managerial knowledge is identified as a mediating variable that strengthens the relationship between inventory practices and organizational performance. These findings highlight the crucial role of human resource capability in ensuring inventory management effectiveness beyond systems and procedures.
The Influence of Brand Image on Purchasing Decisions at Lazada Among Management Students at Universitas Insan Pembangunan Indonesia FITRIDIANI, Mutiara; SIHOMBING, Yusniati; DAMAYANTI, Monica; HADDY, Muhammad Saeful; KUSNIYANTO, Royan
International Journal of Environmental, Sustainability, and Social Science Vol. 6 No. 5 (2025): International Journal of Environmental, Sustainability, and Social Science (Sep
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v6i5.1591

Abstract

This study aims to determine the effect of brand image on purchasing decisions on the Lazada e-commerce platform. The study was conducted on 8th semester Management students at Universitas Insan Pembangunan Indonesia who actively use the Lazada application. The research method used was quantitative with purposive sampling, involving 100 respondents. Data was collected through a closed questionnaire and analyzed using SPSS 26. The results of the study indicate that brand image significantly influences purchasing decisions, with a t-value of 4.273 > t-table 1.984 and significance of 0.000 < 0.05. The coefficient of determination (R²) is 0.203, meaning that brand image contributes 20.3% to purchasing decisions.
Co-Authors Anggraeni Purnama Sari, Indah DAMAYANTI, Monica HADDY, Muhammad Saeful kusniyanto, Royan SIHOMBING, Yusniati