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All Journal Huma: Jurnal Sosiologi Hayak Bamara: Jurnal Pengabdian Masyarakat
Fahri, Muhamad Agil
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Humanities Environmental Science Social Sciences

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Pengaruh Penggunaan Fitur TikTok Shop Terhadap Perilaku Konsumtif Fashion Mahasiswi Universitas Lambung Mangkurat Fahri, Muhamad Agil; Zulaikha, Siti
Huma: Jurnal Sosiologi Vol. 4 No. 3 (2025)
Publisher : Prodi Sosiologi FISIP ULM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/h-js.v4i3.462

Abstract

TikTok Shop has experienced rapid growth since 2021, with a projected 125 million users in Indonesia by 2024. Although it aims to facilitate shopping, its features and persuasive promotions have instead encouraged irrationally consumptive behavior. This study aims to investigate the impact of TikTok Shop usage on the consumption-related fashion behavior of female students at the Faculty of Social and Political Sciences (FISIP), Lambung Mangkurat University. A quantitative method with a correlational approach was employed, using a Likert scale to measure attitudes, perceptions, and consumptive behavior. The findings reveal that the majority of students exhibit a relatively high intensity of TikTok Shop usage, with a frequency of 3–5 times per week. Their usage is often driven by factors such as entertainment, product information, promotions, or discounts. Consumptive behaviors identified among respondents include purchasing decisions influenced by gifts, attractive packaging, and the desire to follow trends or maintain social prestige. TikTok Shop was found to have a significant impact on the consumptive fashion behavior of FISIP students, with 85 respondents displaying such tendencies. This behavior is reinforced by psychological and social motivations, such as the desire to maintain appearance and social status. It is therefore important for FISIP students to increase awareness of their consumption patterns and adopt a more mindful approach to shopping on e-commerce platforms. Future research is recommended to further explore psychological and social factors in greater depth from an academic perspective, while also offering practical recommendations for students in developing wiser consumption patterns.
Peningkatan Partisipasi Masyarakat Dalam Pengelolaan Lingkungan di Desa Binaan Baru Kabupaten Barito Kuala Fahri, Muhamad Agil; Budhi, Setia; Damayanti, Allisa; Widya, Widya; Laundari, Fransiska Triokta; Ramadhina, Aisyah; Andina, Farah; Nuriani, Nuriani
Hayak Bamara: Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2024)
Publisher : Prodi Sosiologi FISIP ULM

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Abstract

Binaan Baru Village is one of the villages in Belawang Sub-district, Barito Kuala Regency. Binaan Baru Village is located on the banks of the Barito River, which is still part of the daily activities of the community. The waste issue in Binaan Baru Village is a very crucial problem that needs to be resolved because it has disrupted and affected the lives of the people of Binaan Baru Village. Because the waste problem in Binaan Baru Village did not receive full attention, the service team implemented the program “Building Waste Hazard Awareness Through Visualization of Waste Hazard in the Community of Binaan Baru Village” as a solution for the village. Through programs that are supported by living in the village for 35 days, the service team seeks to increase community participation and awareness of the importance of maintaining environmental cleanliness because it affects the social life of the people of Binaan Baru Village. In its realization, there are several programs implemented by carrying out activities including: 1) Handicrafts made from inorganic waste; 2) Appeal signs to protect the environment; 3) Mutual cooperation to clean the environment; 4) “Environmental Campaign” to raise public awareness in protecting the environment through films; 5) Socialization of waste sorting; 6) Provision of trash bins; 7) Joint discussion about the sustainability of the village environment. The result of this service is the action of gotong royong in cleaning the environment and making trash cans can attract the community and sympathize with environmental cleanliness. Socialization about waste sorting as well as teaching handicraft making made from inorganic waste. Through this program, the team hopes to encourage the community to increase their knowledge about the dangers of waste and be more concerned about waste management. So that a waste-free environment will be realized in the New Assisted Village.
Co-Authors Andina, Farah Damayanti, Allisa Laundari, Fransiska Triokta Nuriani Nuriani, Nuriani Ramadhina, Aisyah Setia Budhi Siti Zulaikha Widya Widya, Widya