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p-Index From 2020 - 2025
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This Author published in this journals
All Journal IJIES (International Journal of Innovation in Enterprise System) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET)
Irsyad Thalib Abdillah
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education

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A QUALITATIVE STUDY OF HOUSEWIVES' CONSUMER BEHAVIOR TOWARDS THE INCREASE IN COOKING OIL PRICES IN SERANG IN 2024 Edi Sumatirta; Irsyad Thalib Abdillah; Febri Ana
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 11 (2025): OCTOBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i11.1107

Abstract

This study aims to explore the impact of rising cooking oil prices on consumer behavior, particularly among housewives in Serang City in 2024. The significant price increase during this period triggered various changes in consumption patterns and household financial management strategies. Using a descriptive qualitative approach using survey and interview methods, this study found that the majority of respondents experienced consumption adjustments, such as reducing the frequency of cooking oil use, switching to cheaper brands, and increasing efficiency in monthly shopping. This study shows that consumer behavior is highly responsive to fluctuations in the prices of basic necessities and emphasizes the importance of household economic literacy as a form of preparedness for price crises. The results of this study can be used as a reference in making food policies and strengthening the role of housewives as family economic managers.
THE IMPACT OF BARCODE TECHNOLOGY ON CONSUMER BEHAVIOR IN PURCHASING FUEL: A STUDY OF EFFICIENCY AND EFFECTIVENESS Edi Sumatirta; Irsyad Thalib Abdillah; Febri Ana
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 11 (2025): OCTOBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i11.1168

Abstract

This study examines the impact of barcode technology implementation on consumer behavior in purchasing Pertalite fuel among subsidized vehicle owners in Serang City, Banten. Using a mixed-methods approach, data were collected through surveys and interviews with 120 fuel consumers receiving government subsidies and 10 gas station operators. The findings highlight the increased transaction efficiency and perceived effectiveness of barcode technology for Pertalite fuel purchases, although consumer trust and adoption levels vary based on age and digital literacy among subsidized consumers. These results provide insights into the digital transformation in energy retail services, particularly for subsidized fuel programs such as Pertalite.
Decision-Making Process for Tourism Potential Segmentation: A Case Study Analysis Fandi Achmad; Irsyad Thalib Abdillah; Husni Amani
International Journal of Innovation in Enterprise System Vol. 7 No. 1 (2023): International Journal of Innovation in Enterprise System
Publisher : School of Industrial and System Engineering, Telkom University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/ijies.v7i01.204

Abstract

The tourism industry is one of the critical sectors driving regional economic development, creatingjobs, and preserving cultural and natural heritage. The Rembang Regency Government is trying todesign a strategy to increase various tourism potentials that support the tourism industry. Stakeholderscannot optimally manage various tourism potentials in Rembang Regency because the support systemfacilities still need to be improved. Potential tourism segmentation based on facility support systems(SSF) can assist the government in carrying out strategies to increase the potential of the tourismindustry. The main objective of this research is to assist stakeholders in the decision-making processand generate policy advice through tourist mapping results, reducing large-scale tourism industryproblems to a scale that can be understood and acted upon in successful tourism industry marketing.Methods in data collection using literature study and observation with accidental sampling todetermine as many as 20 tours. The K-Means method was chosen to classify tourism potential inRembang Regency, Central Java, Indonesia. The results showed three potential tourism clusters inRembang Regency based on Support System and Facilities (SSF) covering telecommunication, powersource, transportation, waste management, location, clean water source, supporting industry, spatial,hospitality, safety, and security. The results of this study can be used in designing decision-makingstrategies by stakeholders to improve the tourism industry. Increasing the potential of each touristcluster by stakeholders has its advantages and disadvantages.
Co-Authors Edi Sumatirta Fandi Achmad Febri Ana Husni Amani