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STANDAR TIKTOK SEBAGAI REALITAS PERUBAHAN SOSIAL BUDAYA PADA MASYARAKAT MODERN Dina Sudarmika; Sachrin Suci Helmina; Sila Nirmala
Commed Jurnal Komunikasi dan Media Vol. 10 No. 1 (2025): COMMED : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam

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Abstract

TikTok, as a social media platform that offers entertainment, information, and educational content, has become an integral part of modern digital life. It significantly influences cultural trends, lifestyles, and consumption patterns, serving as a reflection of ongoing social and cultural transformations. One notable phenomenon is the emergence of the so-called “TikTok standard” — particularly in terms of lifestyle and beauty norms — which shapes public perceptions and behaviors. This study aims to analyze how these TikTok standards contribute to social and cultural changes within society. Employing a qualitative approach with a descriptive analysis method, the research presents detailed and clear information to enhance understanding of the data. The findings reveal that TikTok standards have significant implications for social change, driven by globalization, information technology, and consumer culture. These standards influence lifestyle shifts and redefine beauty ideals in modern society.
Komunikasi Interpersonal Petugas Jasa Kebersihan dalam Membangun Kualitas Layanan Publik : (Studi Kasus di Wahana Permainan Ferris Wheel G-Walk Citraland) Muhammad Mudzakir; Sila Nirmala
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 5 No. 3 (2025): November: Jurnal Ilmiah Teknik Informatika dan Komunikasi 
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v5i3.1702

Abstract

Cleaning services in amusement facilities are an essential component of public service, ensuring visitor comfort and safety. However, the aspect of interpersonal communication between cleaning staff and visitors is often overlooked in service management. In fact, interpersonal communication plays a crucial role in building positive relationships, enhancing trust, and creating a satisfying service experience (DeVito, 2016). This study aims to examine how interpersonal communication by cleaning staff influences visitors’ perceptions of the quality of cleaning services at the Ferris Wheel G-Walk Citraland Palembang. The research employs a qualitative approach using a case study method. Data were collected through participant observation, in-depth interviews with three cleaning staff members, two facility managers, and five visitors, as well as visual documentation as supporting data. Data analysis was conducted using the interactive model of Miles and Huberman, which includes data reduction, data display, and conclusion drawing/verification. The findings indicate that interpersonal communication skills are a key factor in shaping positive visitor perceptions of cleaning services. Therefore, interpersonal communication training should be integrated into the competency development of cleaning personnel, especially in recreational public spaces that prioritize visitor experience. These findings affirm that the quality of public services is not solely determined by technical aspects, but also by the quality of human interaction during service delivery (Zeithaml, Bitner, & Gremler, 2018). Thus, interpersonal communication is a strategic component in enhancing experience-based public service quality.