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Efektivitas Wakaf Produktif sebagai Instrumen Keuangan Sosial Islam: Perspektif Hukum Islam Ahmad Masyhadi; Moh. Sahlul Khuluq; M. Mar’il Farochi
Al-Musthofa: Journal of Sharia Economics Vol. 8 No. 1 (2025): Al-Musthofa: Journal of Sharia Economics
Publisher : Program Studi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Tarbiyatut Tholabah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58518/al-musthofa.v8i1.3971

Abstract

Productive waqf has become a significant social finance instrument in supporting economic development and social welfare among Muslims. This study aims to evaluate the effectiveness of productive waqf as an Islamic social financial instrument from the perspective of Islamic law. This study uses a qualitative approach with a descriptive-analytical method. The results of the study show that productive waqf, which is managed professionally and in accordance with sharia principles, has great potential to make a significant contribution to social welfare. This study concludes that productive waqf has great potential to become a source of sustainable funding that supports social, educational, and health programs, as well as empowering the community's economy
Efektivitas Wakaf Produktif sebagai Instrumen Keuangan Sosial Islam: Perspektif Hukum Islam Ahmad Masyhadi; Moh. Sahlul Khuluq; M. Mar’il Farochi
Al-Musthofa: Journal of Sharia Economics Vol. 8 No. 1 (2025): Al-Musthofa: Journal of Sharia Economics
Publisher : Program Studi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Tarbiyatut Tholabah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58518/al-musthofa.v8i1.3971

Abstract

Productive waqf has become a significant social finance instrument in supporting economic development and social welfare among Muslims. This study aims to evaluate the effectiveness of productive waqf as an Islamic social financial instrument from the perspective of Islamic law. This study uses a qualitative approach with a descriptive-analytical method. The results of the study show that productive waqf, which is managed professionally and in accordance with sharia principles, has great potential to make a significant contribution to social welfare. This study concludes that productive waqf has great potential to become a source of sustainable funding that supports social, educational, and health programs, as well as empowering the community's economy
Strategi Pemasaran Bank Syariah Indonesia KCP Lamongan dalam Meningkatkan Produk Gadai Emas Khurul Aimmatul Umah; Moh. Sahlul Khuluq; Umah, Shoffi Rohmatul
Al-Musthofa: Journal of Sharia Economics Vol. 8 No. 2 (2025): Journal of Sharia Economics
Publisher : Program Studi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Tarbiyatut Tholabah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58518/al-musthofa.v8i2.4105

Abstract

Penelitian ini bertujuan untuk mendeskripsikan strategi pemasaran yangditerapkan Bank Syariah Indonesia (BSI) KCP Lamongan dalam meningkatkanproduk gadai emas serta menilai efektivitasnya. Metode penelitian yang digunakanadalah pendekatan kualitatif dengan jenis studi kasus. Data diperoleh melaluiobservasi, wawancara, dan dokumentasi, kemudian dianalisis dengan tahapanpengumpulan data, reduksi data, penyajian data, serta penarikan kesimpulan. Hasilpenelitian menunjukkan bahwa BSI KCP Lamongan menerapkan strategi pemasaranmelalui segmentasi, targeting, positioning (STP), dan bauran pemasaran (produk,harga, tempat, promosi). Strategi unggulannya adalah harga ujrah yang relatifmurah, proses transaksi cepat dan mudah, lokasi strategis, serta promosi aktifmelalui media sosial, brosur, dan kerjasama dengan agen. Efektivitas strategi dinilaicukup tinggi, terbukti dari meningkatnya jumlah nasabah dan volume transaksigadai emas setiap tahunnya.