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All Journal Edu Sociata : Jurnal Pendidikan Sosiologi Jurnal Bisnis dan Kewirausahaan
Fauziah, Raudhatul
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Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Dinamika Resiliensi Orang Tua Anak Disabilitas Intelektual di Kota Padang Fauziah, Raudhatul; Dwatra, Free Dirga
EDU SOCIATA ( JURNAL PENDIDIKAN SOSIOLOGI ) Vol 8 No 1 (2025): Edu Sociata : Jurnal Pendidikan Sosiologi
Publisher : EDU SOCIATA ( JURNAL PENDIDIKAN SOSIOLOGI )

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33627/es.v8i1.3167

Abstract

Resiliensi merupakan kemampuan individu melakukan koping dan adaptasi dengan kesulitan yang ada. Orang tua dengan anak disabilitas intelektual memiliki tantangan dalam pengasuhan karena keterbatasan kognitif yang berdampak besar pada kemampuan bersosial. Tujuan penelitian ini untuk mendapatkan dinamika resiliensi ibu yang memiliki anak disabiliyas intelektual. Penelitian dilakukan dengan pendekatan fenomenologis yang termasuk ke dalam penelitian kualitatif. Pengambilan data menggunakan wawancara semi terstruktur pada tiga orang ibu. Berdasarkan hasil penelitian diperoleh bahwa ibu memiliki kemampuan resilien yang dibuktikan dengan terbentuknya koping aktif dan adaptasi positif yang merefleksikan adanya perubahan pada pengelolaan emosi, kognisi, dan perilaku yang dijadikan persiapan menghadapi tantangan di masa yang akan datang.
Analysis of Product Differentiation on Customer Satisfaction and The Effect on Customer Loyalty at Jomtea Batam Fauziah, Raudhatul; Hati , Shinta Wahyu
Jurnal Bisnis dan Kewirausahaan Vol 3 No 1 (2026): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/181z7j86

Abstract

This study aims to analyze the effect of product differentiation and its implications on customer satisfaction on customer loyalty either partially or simultaneously. The population are people who have bought Jomtea product with 100 respondents as sample using purposive sampling technique. The analysis technique applied for hypothesis testing is path analysis. The results show that product differentiation had a positive and significant effect on customer loyalty. With an R Square value of 0.788, this shows that the variables of price, uniqueness, and brand image are 78.8% simultaneously able to influence customer loyalty through Jomtea customer satisfaction in Batam City, while 0.212 or 21.2% are obtained from other variables. Based on path analysis, it was found that the customer satisfaction variable as an intervening variable was declared unablelto mediate the relationship between exogenous variables and endogenous variables.
Co-Authors Free Dirga Dwatra Hati , Shinta Wahyu