Article Per Year (5 Year)
p-Index From 2020 - 2025
0.947
P-Index
This Author published in this journals
All Journal Jurnal Pro Hukum : Jurnal Penelitian Bidang Hukum Universitas Gresik Jendela Pendidikan Return : Study of Management, Economic and Bussines Inkubis: Jurnal Ekonomi dan Bisnis Insight : International Journal of social research
Putri Pramesti, Ginna Novarianti Dwi
Unknown Affiliation
Humanities Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Other

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Return : Study of Management, Economic and Bussines

 1 
Virtual Social Movements and Gen-Z Activism: A Study of the #TolakOmnibusLaw Movement in the Digital Space Putri Pramesti, Ginna Novarianti Dwi
Return : Study of Management, Economic and Bussines Vol. 4 No. 5 (2025): Return: Study of Management, Economic and Business
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v4i5.413

Abstract

The rise of digital platforms has reshaped political participation, particularly among Generation Z (Gen-Z). In Indonesia, the #TolakOmnibusLaw movement represents a significant shift in youth activism, leveraging digital spaces to challenge the government's controversial policy. This research aims to analyze the role of Gen-Z in shaping digital activism through the #TolakOmnibusLaw protest, using digital ethnography and social network analysis (SNA) to explore how social media facilitated online political mobilization. The study employs digital ethnography to examine the cultural practices of Gen-Z activists, focusing on their use of memes, TikTok videos, and online discourse. Social network analysis is utilized to trace the spread of the protest across digital platforms, identifying key nodes and influential actors. Findings suggest that digital platforms, particularly Twitter and TikTok, were essential in amplifying the protest, with fandom groups and influencers playing a central role in spreading the message. Despite challenges related to the effectiveness of digital activism, the research indicates that Gen-Z’s participation in the #TolakOmnibusLaw protest led to significant political discourse and youth engagement in Indonesia’s democracy. The study recommends further exploration of hybrid activism, combining digital engagement with offline participation, as a crucial avenue for enhancing youth political involvement in the future.
Co-Authors Dayuni, Dayuni