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All Journal Dinasti International Journal of Education Management and Social Science International Journal of Finance Research
Nursyamsi, Yusriyah Amelia
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Economics, Econometrics & Finance Education Social Sciences

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The Influence of Bid-Ask Spread, Market Value, Variance Return, and Stock Trading Volume on the Stock Holding Period on the SRI-KEHATI Index listed on the Indonesia Stock Exchange in 2018-2022 Paramita, Santi; Nursyamsi, Yusriyah Amelia
International Journal of Finance Research Vol. 4 No. 4 (2023): International Journal of Finance Research
Publisher : Training & Research Institute - Jeramba Ilmu Sukses (TRI-JIS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/ijfr.v4i4.1589

Abstract

The increasing awareness of society to play a role in preserving the environment has encouraged more and more investors to choose environmentally friendly stocks. One of the environmentally friendly stock indexes in Indonesia is the SRI-KEHATI Index. This research aims to determine the factors that influence the holding period of SRI-KEHATI Index stocks. Thus, this research examines the influence of bid-ask spread, market value, return variance, and stock trading volume on the stock holding period. The research focuses on the SRI-KEHATI Index listed on the Indonesia Stock Exchange in 2018-2022. The research uses quantitative methods with descriptive and associative approaches. The population in this study was 41 companies. Sampling used a purposive sampling technique with a total sample of 13 companies so 65 observation data were obtained. The data analysis technique uses panel data regression analysis. Partial test results show that the bid-ask spread and return variance do not affect the stock holding period. Market value and stock trading volume positively affect the stock holding period. Simultaneous testing shows that bid-ask-spread, market value, return variance, and stock trading volume impact the stock holding period.
Shopping Orientation and Self-Congruence in Shaping Emotional Brand Attachment Among Uniqlo customers in Indonesia Nursyamsi, Yusriyah Amelia; Rufaidah, Popy
Dinasti International Journal of Education Management And Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5181

Abstract

This study analyzes the impact of shopping habits and brand attachment on brand liking among Indonesian Uniqlo customers. The study utilized quantitative data gathered by 220 respondents who do have purchased or used Uniqlo products. The outcomes, fulfilled through Partial Least Squares Structural Equation Modeling (PLS-SEM), draw that customers exhibiting strong task-oriented and experiential shopping orientations tend to form deeper emotional bonds by Uniqlo, as their shopping occasions align closely by their expectations and preferences. Furthermore, when customers perceive a strong congruence among the brand and their actual self, ideal self, social self, or ideal social self, they occasion heightened keepings of pride, correlation, and loyalty toward the brand. The R-squared of 0.800 draws that these issues describe 80% of the variance in emotional brand attachment. These findings handle fill some gaps in earlier studies, that rarely looked at these issues together, especially inside of Indonesia’s fashion market. The study draws that Uniqlo could boost customer loyalty by creating shopping occasions and messages that connect by how customers shop and how they see themselves. Overall, this study offers useful ideas both for theory and for real-world fashion brands working in emerging markets.
Co-Authors Popy Rufaidah Veronika Santi Paramita