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All Journal Jurnal Imiah Pengabdian Pada Masyarakat (JIPM)
Sofia Novind Saputri
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Religion Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Perancangan Digital Bisnis Untuk Meningkatkan Daya Saing Pangkas Rambut Zul Arif Wardana; Sofia Novind Saputri; Gilang Fernandes; Putra Najmal Ath-Thaariq; Faradika
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 1 No 3 (2024): Januari - Maret
Publisher : CV. ITTC INDONESIA

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Abstract

In the digital era, the ability of MSMEs to keep up with technological developments and utilize them effectively is very important. Business digital-based learning projects for MSMEs are an important effort to overcome this problem. With a focus on a practical learning approach, this project aims to empower MSMEs to design and manage websites that suit their business needs. The interview method is a way to collect data, through direct interviews with Zul Barbershop. Then the answers from the interview results were summarized by the researcher. With a successful launch, we will see a positive impact with a significant increase in the number of customers and service volume. Through the website creation project for MSMEs, we succeeded in applying the basic concepts acquired during the learning process. The process of analysis, website structure planning, and functionality development has formed a solid foundation for this project. The result is a website for Zul Hairdressing MSMEs that not only increases the business's online presence but also provides a better experience.
Co-Authors Arif Wardana faradika Gilang Fernandes Putra Najmal Ath-Thaariq