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All Journal Jurnal Ilmiah Teknik Industri International Journal of Economics Development Research (IJEDR)
Albert, Jonathan
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Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences Transportation

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PERENCANAAN STRATEGI BERKELANJUTAN PROGRAM BANK SAMPAH MENGGUNAKAN INTEGRASI BALANCED SCORECARD DAN HOSHIN KANRI Albert, Jonathan; Kosasih, Wilson; Kristina, Helena Juliana
Jurnal Ilmiah Teknik Industri Vol. 11 No. 3 (2023): Jurnal Ilmiah Teknik Industri : Jurnal Keilmuan Teknik dan Manajemen Industri
Publisher : Program Studi Teknik Industri, Fakultas Teknik Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jitiuntar.v11i3.21197

Abstract

Based on data from SIPSN, the total national waste generation consisting of 200 regencies or cities has reached 21.45 million tons in 2021. Of the total national waste pile, 7.13 million tons (33.26%) are still unmanaged. To help resolve this issue, PT NS together with PT M organized waste bank program which aims to build and develop more waste banks, but fact on the field showed that not all waste bank movements can run smoothly. Therefore, an analysis of the performance of waste bank services was carried out using the balanced scorecard and long-term strategic planning was conducted using hoshin kanri. From the results of the 9 prioritized strategic goals weighting, it was found that increase in profit has the greatest weight with value of 0.171. While new customer acquisition has the smallest weight with value of 0.070. From the performance evaluation carried out with objective matrix and traffic light system, there are 4 performance indicators in green, 1 in yellow, and 4 in red. After this, strategic planning can be carried out using the hoshin kanri strategy map to provide long-term strategy that can help waste banks in the program to operate sustainably.
Brand Characteristics, Materialism, and Brand Addiction: Psychological Impacts on Indonesian K-Pop Fans Albert, Jonathan; Berlianto, Margaretha Pink
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 6 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i6.9088

Abstract

The rising popularity of K-Pop culture has influenced consumer behavior in Indonesia, leading to the phenomenon of brand addiction, an extreme emotional attachment to brands. While prior research has explored the origins of addiction to physical goods, research on brand addiction in the entertainment industry, particularly within Asia’s collectivist context, remain limited. This study examines the influence of brand characteristics (hedonism, self-expressiveness, innovativeness, authenticity) and materialism orientation on brand addiction, along with its psychological effects (brand exclusiveness, trash-talking, compulsive buying behavior, irritability) among K-Pop fans in Indonesia, using Social Identity Theory (SIT). A cross-sectional survey of 192 respondents was conducted from February to March 2025, with data analyzed via PLS-SEM. Results indicate that brand self-expressiveness, brand innovativeness, and materialism significantly and positively affect brand addiction, while brand hedonism and authenticity show no significant impact. Furthermore, brand addiction positively and significantly influences brand exclusiveness, trash talking, compulsive buying behavior, and irritability. Theoretically, these findings reinforce SIT’s relevance and highlight the need for a brand addiction model in entertainment contexts like K-Pop. Practically, K-Pop agencies and local entertainment businesses should prioritize self-expressiveness and materialism through identity narratives and exclusive merchandise, while implementing strategies like purchase limits and transparent communication to mitigate negative effects like trash talking without dampening fandom enthusiasm.  
Co-Authors Berlianto, Margaretha Pink Kristina, Helena Juliana Wilson Kosasih