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All Journal JURNAL PENDIDIKAN TAMBUSAI Golden Ratio of Data in Summary
Isnaeni, Herlin Dewi
Unknown Affiliation
Economics, Econometrics & Finance Social Sciences

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Riasan Revolusioner : Transformasi Cantik dengan Sentuhan Baru dari Makeup Artist di Era Digitalisasi Isnaeni, Herlin Dewi; Herawati, Novita; Azizah, Evi Uswah; Cesarani, Mahsya Aurelia; Saputro, Kabul Hananto; Aziz, Abdul
Jurnal Pendidikan Tambusai Vol. 8 No. 3 (2024)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

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Abstract

Make up artist merupakan salah satu profesi yang berkecimpung dalam seni tata rias. Tujuan mulia dari usaha Herlin Makeup Artist adalah memudahkan para wanita yang ingin tampil lebih memukau tanpa harus mengeluarkan budget yang besar serta untuk mereka yang tidak memiliki skill lebih dalam bermake-up. Keinginan wanita untuk mempercantik diri melalui rias sangat tinggi namun tidak semua wanita dapat merias dirinya sendiri dengan baik dan sempurna. Oleh karena itu dibutuhkan jasa make-up artist agar dapat mengubah penampilan mereka pada saat menghadiri acara tertentu. Kami melayani make-up untuk segala acara diantaranya pernikahan, pertunangan, wisuda, pesta, dan lain sebagainya, dengan berbagai jenis tampilan, seperti Barbie look, Korean look, glam look, Arabian look, dan masih banyak lagi.
Strengthening Digital Knowledge Sharing, Training, and Product Innovation Capability on Organizational Performance in the Bridal Makeup Business Community in Semarang Regency, Indonesia Isnaeni, Herlin Dewi; Aziz, Abdul
Golden Ratio of Data in Summary Vol. 6 No. 1 (2026): November - January
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grdis.v6i1.723

Abstract

This study aims to analyze the influence of Digital Knowledge Sharing and training on Organizational Performance with Product Innovation Capability as a mediating variable in the HARPI Melati bridal makeup business community in Semarang Regency. The researcher used a quantitative approach, employing a survey, by distributing questionnaires to community members. This study used 71 respondents as the sample and analyzed the data using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) method in SmartPLS. The results of the study indicate that Digital Knowledge Sharing has a positive and significant effect on Organizational Performance, thereby improving work effectiveness, coordination, and organizational productivity. In addition, Digital Knowledge Sharing has a significant effect on Product Innovation Capability, meaning that the more active members are in sharing information and experiences, the greater the organization's opportunity to generate product innovation ideas. This study also shows that training has a positive and significant effect on Organizational Performance, as it improves member competency and enhances the quality of organizational services. Training also has a significant effect on Product Innovation Capability, enabling work capability development programs to strengthen members' creativity and innovative abilities. These findings indicate that product innovation has not directly impacted organizational performance because it has not been optimally implemented or generated perceived added value. Furthermore, Product Innovation Capability also failed to mediate the influence of Digital Knowledge Sharing or training on Organizational Performance.
Co-Authors Abdul Aziz Azizah, Evi Uswah Cesarani, Mahsya Aurelia Herawati, Novita Saputro, Kabul Hananto