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All Journal El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Ekonomics, Finance, and Management Studies
Naurah Zulfa Salsabila
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Religion Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Pengaruh Kepercayaan Konsumen, Kualitas Informasi Kemudahan Penggunaan, dan Persepsi Resiko Terhadap Minat Beli Konsumen Online: Studi pada Pengguna Aplikasi Shopee di Wilayah Sidoarjo Naurah Zulfa Salsabila; R. Yuniardi Rusdianto
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 8 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i8.2281

Abstract

This research aims to determine the influence of consumer trust, information quality, ease of use, and risk perception on online consumer buying interest among Shopee application users in the Sidoarjo area. This type of research is quantitative research. The population in this research is shopee application users in the Sidoarjo area. With a sample of 60 respondents taken using a data sampling approach, using the slovin formula by distributing questionnaires. The results of this research show that the F test simultaneously states that Consumer Trust, Quality of Information, Ease of Use, and Risk Perception have a significant influence on Online Consumer Purchase Interest (F-count > F-table). Meanwhile, the t test shows that partially Consumer Trust, Information Quality, Ease of Use, and Risk Perception have a significant influence on Online Consumer Purchase Interest (X1 t-value > t-table; and X2 t-count > t-table).
Pengaruh Kepercayaan Konsumen, Kualitas Informasi Kemudahan Penggunaan, dan Persepsi Resiko Terhadap Minat Beli Konsumen Online: Studi pada Pengguna Aplikasi Shopee di Wilayah Sidoarjo Naurah Zulfa Salsabila; R. Yuniardi Rusdianto
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 8 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i8.2281

Abstract

This research aims to determine the influence of consumer trust, information quality, ease of use, and risk perception on online consumer buying interest among Shopee application users in the Sidoarjo area. This type of research is quantitative research. The population in this research is shopee application users in the Sidoarjo area. With a sample of 60 respondents taken using a data sampling approach, using the slovin formula by distributing questionnaires. The results of this research show that the F test simultaneously states that Consumer Trust, Quality of Information, Ease of Use, and Risk Perception have a significant influence on Online Consumer Purchase Interest (F-count > F-table). Meanwhile, the t test shows that partially Consumer Trust, Information Quality, Ease of Use, and Risk Perception have a significant influence on Online Consumer Purchase Interest (X1 t-value > t-table; and X2 t-count > t-table).
Co-Authors R. Yuniardi Rusdianto