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All Journal Jurnal Ilmiah Edunomika (JIE) Journal of Management and Social Sciences
Cheren Adina Putri
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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Analisis Pengaruh Kualitas Produk Harga Dan Promosi Terhadap Keputusan Pembelian Pada Produk Kecantikan Wardah Cheren Adina Putri
Jurnal of Management and Social Sciences Vol. 1 No. 3 (2023): Juli : Journal of Management and Social Sciences
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jmsc.v1i3.167

Abstract

This study aims to prove partially and simultaneously the effect of product quality, price, and promotion on purchasing decisions for wardah beauty products. This research is a quantitative descriptive survey. The sampling technique that has been used is the leddy formula and consists of 50 respondents. The results of this study are that product quality has a significant effect on purchasing decisions for wardah beauty products, price has a significant effect on purchasing decisions for wardah beauty products, and advertising has a significant effect on purchasing decisions for wardah cosmetic products. Wardah beauty products have very good quality products, prices and advertising promotions so that they have a significant influence on purchasing decisions for wardah beauty products.
Optimalisasi Kepuasan Kerja melalui Pengelolaan Beban Kerja, Work Family Conflict, dan Social Support pada Pegawai Sekretariat DPRD Kota Surakarta Fii Ahsani, Riska; Cheren Adina Putri; Wikan Budi Utami
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 3 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i3.17725

Abstract

Job satisfaction is an attitude or emotional feeling felt by employees and how they view their work, whether it is a pleasant or unpleasant feeling that can be reflected from how someone does their job. The existence of employees in carrying out their duties and obligations cannot be separated from the influence of internal factors and external factors that lead to changes in employee job satisfaction. In order to improve employee job satisfaction, we need to know the factors that influence it. The purpose of this study is to analyze workload, work family conflict and social support on employee job satisfaction. This study is a survey of employees of the Surakarta City Regional House of Representatives Secretariat. The type of data used is quantitative data. The data source used is primary. The population in this study were employees of the Surakarta City Regional House of Representatives Secretariat. The number of samples used in this study was 58 employees. The sampling technique used the census technique. Data analysis used multiple linear regression tests, t tests, F tests and determination coefficient tests. The results showed that workload had a significant effect on employee job satisfaction, work family conflict had a significant effect on employee job satisfaction, social support had a significant effect on employee job satisfaction. The results showed that the coefficient was 0.783. This means that the contribution of the influence of the independent variables Workload, Work Family Conflict and Social Support to Job Satisfaction is 78.3%.
Co-Authors Fii Ahsani, Riska Wikan Budi Utami