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All Journal Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Keuangan dan Bisnis
Hendrika Kenang, Irantha
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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MEDIATING ROLE OF EMOTIONAL LOYALITY IN ONLINE DONATION Hendrika Kenang, Irantha; Chester Somangkey, Gerald; Laurensia Soetandio, Linda
Jurnal Keuangan dan Bisnis Vol. 21 No. 2 (2023): Jurnal Keuangan Dan Bisnis Volume 21 Nomor 2 Oktober 2023
Publisher : Catholic University Musi Charitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32524/jkb.v21i2.950

Abstract

Donating behavior has experienced a shift from conventional to digital. To ensure the continuity of donations, companies are required to have a strategy to attract and retain donors. This study aims to analyze platform trust in online donation platforms and emotional loyalty as factors that influence the continuation of donating to online-based donations. Attachment theory is used as a basis in this research where this theory states that strong emotional attachment creates loyalty that can prevent discontinuity in the use of products or services. Then, quantitative measures were used by distributing questionnaires to the selected sample, and 166 responses were collected. The data were analyzed using SEM. The results show that platform trust has an effect on emotional loyalty and continued intention to donate and emotional loyalty has an effect on the continued intention to donate, as well as being a partial mediating variable.
The Role of Soft Total Quality Management Towards Operational Performance at PT Sier Wibowo, Anetta Tizianka; FCW Sutrisno, Timotius; Hendrika Kenang, Irantha
Jurnal Aplikasi Bisnis dan Manajemen Vol. 9 No. 1 (2023): JABM, Vol. 9 No. 1, Januari 2023
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.9.1.85

Abstract

Every firm needs to adapt in the global business environment so that can still sustain in the midst of intense competition. One of the tools that can be used is using soft Total Quality Management (TQM). The purpose of this research is to analyse the role of soft TQM implementation towards operational performance at PT Surabaya Industrial Estate Rungkut (SIER). The variables that are used are soft TQM elements, that is, top management commitment, continuous improvement, training and education, customer focus, process management, workforce management, and supplier relationship. This research uses quantitative method through questionnaire. The population in this research are PT SIER employees with the level of position as an officer from logistics, SIER strategic business unit, and supporting service division. The sampling technique that is used is proportional stratified random sampling that then results the total sample of 72 people. Data is analysed using SEM-PLS method with SmartPLS 3 software. Based on the results of the research can be concluded that from all elements of soft TQM only top management commitment, customer focus, and supplier relationship that are found have positive and significant effect towards operational performance at PT SIER. Keywords: total quality management, soft total quality management, quality management, operational performance, industrial estate
Co-Authors Chester Somangkey, Gerald FCW Sutrisno, Timotius Laurensia Soetandio, Linda Wibowo, Anetta Tizianka