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All Journal Majalah Ilmiah Manajemen
Har, Senen
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Economics, Econometrics & Finance

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PENGARUH KREATIVITAS DAN INOVASI TERHADAP KOMPETENSI WIRAUSAHA UMKM (STUDI KASUS PADA PELAKU USAHA DI KAMBANG IWAK, KOTA PALEMBANG): PENGARUH KREATIVITAS DAN INOVASI TERHADAP KOMPETENSI WIRAUSAHA UMKM (STUDI KASUS PADA PELAKU USAHA DI KAMBANG IWAK, KOTA PALEMBANG) Ismail, Rizki; Saputra, Tedy Setiawan; Har, Senen
Majalah Ilmiah Manajemen STIE Aprin Palembang Vol 12 No 2 (2023): Majalah Ilmiah Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi (STIE) Aprin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58437/mim.v12i2.150

Abstract

This research aims to analyze the influence of creativity and innovation on entrepreneurial competence. The research method used was a survey using a questionnaire with a Likert scale given to 50 respondents who were MSME entrepreneurs in the city of Palembang. Entrepreneurs who operate in small businesses produce quite a lot of creative products. However, the existence of small businesses does not require growth. Many small businesses are not able to survive for long and easily experience bankruptcy. Questionnaires that have been answered by respondents are then processed and analyzed with the help of the SPSS application. The research results show that creativity does not have a positive influence on entrepreneurial competence, while innovation has a positive influence on entrepreneurial competence.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN INVESTASI BAGI GENERASI MILINEAL (STUDI KASUS PADA MAHASISWA STIE APRIN PALEMBANG) HAR, Senen
Majalah Ilmiah Manajemen STIE Aprin Palembang Vol 13 No 1 (2024): MAJALAH ILMIAH MANAJEMEN STIE APRIN
Publisher : Sekolah Tinggi Ilmu Ekonomi (STIE) Aprin

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyse the factors that influence investment decisions in the millennial generation, especially STIE APRIN Palembang students. Using a case study method, this research used thematic analysis to extract in-depth information from 30 student respondents. Data was collected through questionnaires and in-depth interviews, then analysed using a thematic approach to identify key patterns and themes. The results showed that factors such as financial literacy, financial behaviour, economic conditions, and government policies strongly influence millennials' investment decisions. All respondents had a basic understanding of investment, but only 50% had attended investment training. The findings indicate the need for increased financial literacy education and training programmes among university students.
Co-Authors Ismail, Rizki Saputra, Tedy Setiawan