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MATUR: Web-Based Platform Innovation to Facilitate Final Assignment Management in Higher Education Rozi, Fathor; Ni'am, Muhammad Durrin; R, Abu Hasan Agus; Adeoye, Moses Adeleke; Bolaji, Hameed Olalekan
Tarbawi : Jurnal Ilmu Pendidikan Vol. 21 No. 1 (2025): Tarbawi: Jurnal Ilmu Pendidikan
Publisher : Fakultas Tarbiyah dan Ilmu Keguruan Institut Agama Islam Negeri Kerinci

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/tarbawi.v21i1.4949

Abstract

This study aims to develop and implement a web-based platform, "Matur," designed to improve the management of final projects at the Faculty of Islamic Religion, Nurul Jadid University, Probolinggo, East Java. The research utilizes a quantitative explanatory approach, with data collection conducted through observations, interviews, and questionnaires involving students, supervisors, and administrative staff. The results indicate that the "Matur" platform significantly enhances various aspects of final project management, including the guidance process, scheduling, and the efficient collection of final project documents. The analysis of the data reveals that the platform has increased the efficiency of managing final projects, resulting in streamlined workflows and reduced administrative burdens. Furthermore, the platform has been positively received by users, with a high level of satisfaction reported among students, supervisors, and staff. Overall, the "Matur" platform offers an innovative solution to improve academic services and enhance the overall quality of final project management within the Faculty of Islamic Studies at Nurul Jadid University, fostering a more organized and efficient academic environment
Optimizing Digital Marketing in Building the Image and Public Trust of Islamic Boarding Schools in the Era of Educational Technology Kunta, Ittaqillah Haitsuma; Firdausiyah, Rifka Jannatul; Kamil, Moh.; Ni'am, Muhammad Durrin; Hasanah, Siti Nur Aviatun; Rofik, Moh.; Mudarris, Badrul
Educazione: Journal of Education and Learning Vol. 2 No. 1 (2024): Transformation of Indonesian Education
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/educazione.v2i1.2232

Abstract

The development of educational technology encourages Islamic educational institutions, including Islamic boarding schools, to innovate in building their image and increasing public trust. One effort is through the implementation of digital marketing strategies that utilize various social media platforms and official websites. This study aims to analyze how digital marketing is optimized in building the image of institutions and increasing public trust in Islamic boarding schools in the era of educational technology. This study uses a qualitative approach with a case study type. Data collection techniques are carried out through interviews, observations, and documentation of digital marketing activities carried out by Islamic boarding schools. The data obtained are then analyzed descriptively to understand the patterns and strategies applied. The results of this study indicate that digital marketing carried out consistently and planned can increase visibility and shape a positive image of Islamic boarding schools in the community. The use of informative, educational, and religious content is a major factor in building public trust. In addition, transparency of information through digital media also contributes to increasing the credibility of institutions. Practically, this study provides an overview of the importance of optimizing digital marketing in building image and public trust. Theoretically, this research enriches the study of Islamic education marketing in the digital era, particularly in the aspect of the relationship between institutional image and public trust.
Differentiation And Positioning Of Islamic Boarding School: Internalization Of Special Values As A Unique Selling Proposition (Usp) Hasanah, Siti Nur Aviatun; Firdausiyah, Rifka Jannatul; Kamil, Moh.; kunta, Ittaqillah haitsuma; Ni'am, Muhammad Durrin; Rofik, Moh.; Abdullah, Abdullah
Educazione: Journal of Education and Learning Vol. 2 No. 2 (2025): Character and Religiosity in Islamic Education
Publisher : Al-Qalam Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/educazione.v2i2.2233

Abstract

This study aims to analyze the differentiation and positioning of Islamic boarding schools (pesantren) through the internalization of distinctive values ​​as a Unique Selling Proposition (USP) to enhance the competitiveness of educational institutions. The method used was a qualitative approach with a case study design, through in-depth interviews, participant observation, and documentation analysis of leaders, teachers, and students. The results indicate that the differentiation of Islamic boarding schools lies in the strength of distinctive values ​​internalized in the organizational culture, such as spirituality, discipline, and integrity. These values ​​serve as USPs that shape the institution's image and increase public trust. Furthermore, transformational leadership contributes to knowledge management, engagement strategies, and confidence building among Islamic boarding school residents, thus creating a healthy competitive culture. The implications of this study emphasize that the internalization of distinctive values ​​must be strategically integrated into institutional management as a competitive advantage. This is crucial for strengthening the positioning of Islamic boarding schools amidst increasingly dynamic educational competition.
Exploring the Paradox of Islamic Boarding School Digital Marketing between the Values of Politeness and the Demands of Social Media Algorithms Firdausiyah, Rifka Jannatul; Ni'am, Muhammad Durrin; Kunta, Ittaqillah Haitsuma; Aviatun, Siti Nur; Kamil, Moh.; Rofik, Moh.; Novita, Mona
AFKARINA: Jurnal Pendidikan Agama Islam Vol 10, No 2 (2025)
Publisher : Universitas Nurul Jadid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/afkarina.v10i2.15135

Abstract

This study aims to understand how Islamic boarding schools (pesantren) manage the paradox between the value of politeness and the demands of social media algorithms in digital marketing practices. This phenomenon is crucial because Islamic boarding schools are faced with the need to remain relevant in the digital space without losing their foundational values. A qualitative approach was used, with a case study design at the Kwagean Islamic Boarding School in Kediri. Data were collected through direct observation and in-depth interviews with administrators, the media team, and students involved in content production. Data were then analyzed step by step to identify emerging patterns and meanings. The results show that Islamic boarding schools engage in a continuous negotiation process between maintaining politeness and adapting to the logic of the algorithm. Communication styles are made lighter and more adaptive, while remaining within the boundaries of maintained values. On the other hand, algorithms also influence content production patterns, particularly in the tendency to repeat formats deemed effective. This condition creates a hybrid communication identity, where depth of substance is maintained while presented in a simpler manner. These findings illustrate that digital adaptation does not always lead to a loss of values, but can instead provide a space for formulating new, more contextual forms of communication. This study is expected to enrich the discourse on religious digital communication and serve as a practical reference for Islamic boarding schools in managing media wisely amidst the pressures of digital systems.
Determinasi Islamic Service Quality (ISQ) dan Citra Lembaga terhadap Loyalitas Wali Murid pada Sekolah Dasar Islam (SDI) Ni'am, Muhammad Durrin; Musthofa, Zackyl; Mohlas, Moh; Nabila, Hafidatun; Kusumawati, Ida; Kunta, Ittaqillah Haitsuma; Agus, Abu Hasan
Jurnal Manajemen dan Ilmu Administrasi Vol 2 No 1 (2026): APRIL
Publisher : CV. Lentera Literasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58472/jmia.v2i1.379

Abstract

This study discusses the influence of Islamic Service Quality (ISQ) and institutional image on the loyalty of students' guardians in Islamic Elementary Schools (SDI). By using quantitative methods and multiple linear regression analysis, the results of the study show that the quality of service in religious teaching and a positive image of the institution have a great influence on the loyalty of students' guardians. Parents who are satisfied with religious teaching and assess the image of a good school tend to be more loyal. However, there are also parents who are dissatisfied with the available learning facilities and technology. These findings show the importance of maintaining a balance between ISQ and the image of the institution, as well as the need to improve educational facilities and technology to strengthen the loyalty of students' guardians. This research provides practical advice for SDI managers in designing strategies to improve service quality and build better relationships with parents, thereby supporting the sustainability and success of the school.