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All Journal Jurnal Sistem Informasi, Akuntansi dan Manajemen
Sitepu, Putri Azhra
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Influence of Social Media on Students' Business Interest at A Young Age Hutabarat, Imran; Azzahra, Nadia; Sitepu, Putri Azhra
Jurnal Sistem Informasi, Akuntansi dan Manajemen Vol. 3 No. 2 (2023): Sintama: Jurnal Sistem Informasi, Akuntansi dan Manajemen (Mei 2023)
Publisher : Asosiasi Dosen Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54951/sintama.v3i2.562

Abstract

The objective of this study is to determine and analyze the impact of social media on the business interest of students at a young age. Primary data was collected through surveys using questionnaires distributed to a sample of 40 respondents. The gathered data was then subjected to analysis using SPSS software. The results indicated that the null hypothesis (H0) was accepted. This suggests that there is indeed an influence of social media on the business interest of students at a young age. In more specific terms, the data revealed that social media accounts for 75.7% of the observed influence on students' business interest during their early years. These findings provide insights into the significant role that social media plays in shaping the entrepreneurial interests of young students
Co-Authors Azzahra, Nadia Hutabarat, Imran