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Pengaruh Penggunaan Media Sosial Terhadap Perubahan Perilaku Masyarakat di Desa Tuntungan II Hasanatul Mardliyah Br Tambunan; Wahinadya Adinti Maghfira; Fathir Syah Amir Sitompul; Azmi Alfaiz Nur; Salsabillah Sinaga; Khadizah Rania Cahyani; Rifki Adriansa Yoes
Comit: Communication, Information and Technology Journal Vol. 2 No. 2 (2024): Comit: Communication and Information Journal
Publisher : IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/comit.v2i2.3687

Abstract

Media sosial telah menjadi alat yang memungkinkan individu berinteraksi dengan mudah tanpa terikat waktu, jarak, lokasi, atau biaya tambahan. Penggunaan teknologi ini menjadi penting bagi masyarakat dan mempunyai dampak positif dan negatif terhadap perubahan budaya dan sosial.Pengaruhnya terlihat jelas pada perubahan norma, kebiasaan, dan sikap yang lambat laun terkikis oleh kemajuan media massa dan digantikan oleh pola perilaku baru.Terus berkembangnya teknologi, khususnya di bidang media sosial, menuntut masyarakat untuk berhati-hati agar tidak terjebak pada dampak negatifnya. Hasil penelitian ini dilakukan di sekitar desa Tuntungan II. Subyek penelitian ini adalah siswa dan warga desa Tuntungan II yang berjumlah 30 orang, berdasarkan data yang dikumpulkan melalui perangkat angket dengan menggunakan skala likert. Hasil penelitian menunjukkan bahwa rata-rata skor 10 soal Survei Persepsi Mahasiswa dan Masyarakat adalah 90%, termasuk kriteria strong match.
LOCAL POLITICAL DYNAMICS IN EMPOWERING PKK AND PREVENTING NARCOTICS AMONG YOUTH: AN ANALYSIS OF THE COMMUNITY SERVICE (KKN) PROGRAM OF UINSU MEDAN IN SERAPIT VILLAGE Khoirul Huda; Azmi alfaiz nur; ismi aulia palem; Annisa Ramayani; Muhammad ridholi
PERSPEKTIF: Journal of Social and Library Science Vol. 3 No. 3 (2025): December
Publisher : Academic Solution Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70489/perspektif.v3i3.913

Abstract

This study analyzes the influence of local political dynamics on the empowerment of the Family Welfare Development program (PKK) and its role in preventing narcotics abuse in Serapit Village, Langkat Regency. The purpose of the research is to identify the relationship between village politics, community participation, and the effectiveness of community-based social programs. The study employs a descriptive qualitative approach, using primary data obtained through observation, interviews, and documentation during the KKN program of UIN Sumatera Utara. The findings show that participatory political support strengthens PKK empowerment and increases community awareness of the dangers of narcotics. Collaboration among university students, PKK members, and village authorities creates an effective and sustainable model of social empowerment. The study concludes that local politics can serve as an instrument of social transformation when managed inclusively and grounded in community collaboration.
The Impact of Media Consumption Intensity on The Dynamics of Public Opinion Formation Among Generation Z suci zuriati; Miftakhul Khoiri; Norma Amaliyah; Putri Maharani Yuniza; Azmi Alfaiz Nur
Indonesian Journal of Communication and Social Vol. 2 No. 1 (2025)
Publisher : Yayasan Al'Adzkiya Rantauprapat

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is to measure the extent to which the intensity of media consumption influences the formation of public opinion among Gen Z. Through a survey of several Gen Z respondents, it was found that the higher the intensity of media consumption, the stronger the influence on opinion formation. Social media was found to be the most important platform for shaping public opinion among Generation Z. The study also identified other factors that moderate the relationship, such as digital literacy and trust in information sources. This research uses a quantitative approach with a survey design. This research has important practical implications for various parties, including policy makers, media industry players and educators. The findings show that Generation Z is highly susceptible to the influence of social media in forming opinions. In addition, the results of this study highlight the importance of media literacy in dealing with the rapid flow of information in the digital age.  It is therefore important for policymakers to develop better regulation of social media content. For media industry players, the results of this study can be used as a reference to develop more effective communication strategies. Meanwhile, educators need to equip young people with adequate media literacy skills to be critical consumers of information.