Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Jurnal Maisyatuna
Puspita, Cici
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pengaruh Pengetahuan Produk Bank Syariah Terhadap Minat Menabung Mahasiswa Uin Sultan Maulana Hasanuddin Banten Syifa, Dhe Salsabila; Puspita, Cici; Maulana, Dika; Saraswati, Henny; Sudrajat, Budi; Hidayat, Wahyu
Maisyatuna Vol. 4 No. 3 (2023): Juli : Jurnal Maisyatuna
Publisher : STAI Denpasar Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53958/mt.v4i3.247

Abstract

In order to increase public interest in using products from Islamic banking, Islamic financial institutions are obliged to increase the variety and quality of services and the variety of products offered. Involving students is one approach to growing the market share of the Islamic finance sector in Indonesia. so that it can learn which qualities Islamic financial institutions want to take into account. The problem in this study is whether product knowledge has an impact on consumer intentions to use Islamic banks. In this study, Islamic banking study program students in Banten used quantitative descriptive data from primary and secondary data sources collected by sending questionnaires to 33 respondents and using regression analysis techniques. specifically for students enrolled in the Islamic Banking Study Program, University of Sultan Maulana Hasanuddin Batch 2020–2023. The findings of this study indicate that product knowledge (P) influences the intention to use Islamic banks as customers (M).
Co-Authors Budi Sudrajat Maulana, Dika Saraswati, Henny Syifa, Dhe Salsabila Wahyu Hidayat