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Ayuwangi, Bunga
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The Influence of Job Satisfaction and Self-Efficacy on Employee Performance through Organizational Commitment as An Intervening Variable Ayuwangi, Bunga; Hadi, Hafid Kholidi; Wardoyo, Dewie Tri Wijayati; Budiono, Budiono
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 1 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i1.4480

Abstract

This research aims to determine and analyze the influence of job satisfaction and self-efficacy variables on employee performance through organizational commitment as an intervening variable at PT. Telkom Access Kediri Sampling using a proportionate stratified random sampling technique amounted to 146 respondents. Data was collected by distributing questionnaires whose validity and reliability were tested to ensure data accuracy and consistency. Data analysis was carried out using SmartPLS software version 3.9.9. This research tests the hypothesis using the Structural Equation Model (SEM) with the Partial Least Square (PLS) analysis method. The measurement scale in this study uses a Likert scale. The results of this research explain that job satisfaction has a positive and significant effect on employee performance. Self-efficacy has a positive and significant effect on employee performance. Organizational commitment has a positive and significant effect on employee performance. Job satisfaction has a positive and insignificant effect on organizational commitment. Self-efficacy has a positive and significant effect on organizational commitment. Organizational commitment is not able to mediate between job satisfaction and employee performance. Organizational commitment can mediate between work self-efficacy and employee performance.
Scroll, Stream, and Shop: The Effect of Live Streaming and Flash Sales on Impulse Buying Through E-WOM Among Shopee Generation Z Users in Surabaya Ayuwangi, Bunga; Mujanah, Siti; Fianto, Achmad Yanu Alif
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 3 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i3.8954

Abstract

This study analyzes the influence of Flash Sale and Live Streaming on Impulse Buying with Electronic Word of Mouth (E-WOM) as a mediating variable among Shopee Generation Z users in Surabaya. Based on the Stimulus–Organism–Response (SOR) theory, data from 120 respondents were analyzed using PLS-SEM through SmartPLS 4.0. The results showed that Live Streaming had a positive and significant influence on Impulse Buying, while Flash Sale had no direct influence. Both Flash Sale and Live Streaming significantly influenced E-WOM, which in turn had a strong influence on Impulse Buying. E-WOM also acted as a mediator in the relationship between Flash Sale and Live Streaming on Impulse Buying. These findings strengthen the application of SOR theory in the context of young digital consumer behavior, highlighting the importance of trust-based interactive promotions to encourage impulsive buying.