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Konsep Komunikasi Pariwisata Berkelanjutan Berbasis Kearifan Lokal di Situs Megalit Tinggihari 1 Kabupaten Lahat Ariyani, Sherin; Desy Misnawati; Bastian Jabir; Siti Rahayu Lexi Ningrum
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 4 No. 2 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i2.6220

Abstract

The purpose of this research is to analyze the concept of tourism communication based on local wisdom at Megalithic Site Tinggihari 1, Lahat Regency. Local wisdom is a valuable asset in the development of sustainable tourism, especially in areas with cultural heritage and historical sites like Megalithic Site Tinggihari 1. The theory used is based on Weaver and Lawton's (2010) theory of participatory communication. This research employs a qualitative approach and a case study method to explore various aspects of tourism communication involving local wisdom at this site. Data collection methods include observation, interviews, and the review of documentation related to local wisdom communication in the Lahat Regency Government. Research informants include the local community, Megalithic Site Tinggihari 1 officials, the Lahat Regency Tourism Office, and cultural figures. The results of the research indicate that participatory communication, in the context of tourism communication based on local wisdom at Megalithic Site Tinggihari 1, plays a crucial role in maintaining tourism sustainability and preserving local culture. Through the involvement of the local community, site management, and tourists, messages of local wisdom are conveyed in an informative and educational manner. This communication includes the use of local symbols, folklore, and local wisdom practices to enhance understanding and appreciation of this megalithic site.
Membangun Motivasi Pariwisata Pantai Bidadari Desa Sugih Waras Melalui Kelompok Sadar Wisata Renaldi, Muhammad; Desy Misnawati; Bastian Jabir
MUKASI: Jurnal Ilmu Komunikasi Vol. 1 No. 2 (2022): Mei 2022
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (326.558 KB) | DOI: 10.54259/mukasi.v1i2.704

Abstract

This research aims to build tourism motivation through tourism conscious groups. The theories used by researchers are Neo-Frued Personal theory and Mc Clelland's Theory of Motivation. The method of research is a qualitatively declutive approach. Then the object of the study was in Bidadari Beach, Sane Sugih Village, Banding Agung, south Sumatra. For the study subjects, namely, camat, vice chairman of UPTD, a tourist conscious group and people who are considered elders in Sugih Waras Village The results of this study show that tourism motivation through tourism conscious groups is very important for the community. The motivation can create a charm sapta so that it invites tourists to visit and can open jobs such as restaurants on the beach, homestays to water game rides.