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All Journal British: Jurnal Bahasa dan Sastra Inggris
Fitri Humairah, Siti Farihah
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Arts Education Languange, Linguistic, Communication & Media

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Public Perception and Language Use in BBC Crisis News: A Pragmatic Study Fitri Humairah, Siti Farihah; Kurniasih, Siti; Rohbiah, Tatu Siti
British (Jurnal Bahasa dan Sastra Inggris) Vol 14, No 2 (2025): SEPTEMBER
Publisher : Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/british.14.2.%p.2025

Abstract

This study explores how pragmatic and discourse strategies in BBC News headlines shape public perceptions of economic crises. Using a qualitative method with Critical Discourse Analysis (CDA), the research examines linguistic features in the BBC report “How Will the Global Economy Fare in 2025?”. The analysis focuses on pragmatic elements such as implicature, presupposition, and metaphor, alongside discursive framing and lexical choices. The findings indicate that BBC headlines construct narratives of uncertainty and risk through emotionally charged and speculative language. These strategies influence how readers interpret economic issues, often intensifying fear or urgency. Rather than presenting neutral information, headlines are powerful framing tools that guide public understanding of global economic developments. This study concludes that language in headlines is not merely descriptive but plays a crucial role in shaping public discourse, making critical awareness of media language increasingly important in times of crisis.
Co-Authors Siti Kurniasih Tatu Siti Rohbiah