Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal OPINI: Journal of Communication and Social Science
Dzulhajj ‘Aeyn Abe Siregar
Unknown Affiliation
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
BUKIT LAWANG ECOTOURISM DIGITAL CAMPAIGN IN CULTIVATING ECOCENTRISM ETHICS FOR MEDAN CITY RESIDENTS Dzulhajj ‘Aeyn Abe Siregar
OPINI: Journal of Communication and Social Science Vol. 2 No. 2 (2025): OPINI: Journal of Communication and Social Science
Publisher : Academic Solution Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70489/5q9t4a36

Abstract

Bukit Lawang of Gunung Leuser National Park characterized by its ecocentrism way of life has a potential to influence urban society through Social Media. According to the United Nations Educational, Scientific and Cultural Organization (UNESCO), TNGL is home to 10,000 plant, 580 bird species and key mammals such as pongo, tigers, rhinos, elephants, and sun bears (UNESCO, 2024). This research using interpretative paradigm. Data were gathered by content analysist method, and literature review. Latest research directly and indirectly related to object destination namely Bukit Lawang, Instagram, YouTube, and websites were observed thematically through out the descriptive presentation. There are several travel agent service blogs such as sumatra-orangutan-explore.com, bukitlawang.com, bukitlawangguide.com, orangutan-trekking.com, etc. These travel agents are professionals who understand marketing communications. These agents package information about Bukit Lawang to successfully encourage potential foreign service users to buy their services.
Co-Authors