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All Journal Indonesia Economic Journal Jurnal Ilmiah Literasi Indonesia
Andalangi Maatuil, Rexy
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Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Other

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Kewirausahaan Digital di Era Industri 5.0: Sinergi Manusia dan Teknologi dalam Membangun Ekonomi Berkelanjutan Andalangi Maatuil, Rexy; Ferdinandus Ijie; Aprilio Killis; Septian Latjube
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/nrre4v04

Abstract

The era of Industry 5.0 marks a paradigm shift from full automation toward a harmonious collaboration between humans and technology. This study aims to analyze the role of digital entrepreneurship as a key instrument in building a sustainable economy through the synergy of human intelligence and technological innovation. Using a qualitative literature review approach with descriptive analytical methods, this research explores recent academic findings on digital innovation, sustainability, and inclusive economic development. The results indicate that digital entrepreneurship not only stimulates economic growth but also integrates human values, ethics, and social responsibility into business practices. Industry 5.0 emphasizes human-centered innovation, in which technology serves as a collaborative partner that enhances creativity, efficiency, and social impact. Sustainable digital entrepreneurship bridges economic inequality, generates new employment opportunities, and strengthens national competitiveness. The study recommends strengthening digital literacy, developing inclusive innovation ecosystems, and implementing technological ethics as strategic pathways toward a fair and sustainable digital economy.
Membaca Mindset Wirausaha: Analisis Determinan Minat Berwirausaha pada Mahasiswa Generasi Z Andalangi Maatuil, Rexy; Maria Bungkaes; Deske Lin Djole; Chrystania Dodopo; Marsya Langi; Jindro Djojobo
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/s29yj609

Abstract

This study aims to deeply analyze the entrepreneurial mindset among Generation Z students and identify the main factors that drive their interest in entrepreneurship. Through a literature review approach, this research examines various academic sources, such as local and international journals, to formulate thinking patterns, internal factors, external factors, and the technological context that influence the entrepreneurial tendencies of this generation. The findings reveal that this mindset is formed by a combination of self-efficacy, desire for autonomy, family support, and entrepreneurial education environment. Furthermore, the advancement of digital technology has been proven to boost entrepreneurial spirit through access to information, new business opportunities, and an online environment that stimulates creativity and innovation. This research emphasizes that Generation Z's interest in entrepreneurship depends not only on personal traits but also on dynamic technological and educational conditions. These findings contribute theoretically to understanding the determinants of entrepreneurship in young generations and provide practical guidance for educational institutions and policymakers to design more appropriate entrepreneurship development programs.
Peran Manajemen SDM dalam Meningkatkan Produktivitas dan Keberlanjutan Usaha Perikanan Andalangi Maatuil, Rexy; Belicia Caroles; Kinanty Mewal
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/ck8aaa75

Abstract

This study examines the management of human resources (HR) in the fisheries sector, which plays a significant role in Indonesia’s national economic growth. Although the country has substantial marine potential, HR management in this sector still faces various challenges, including limited worker competency, insufficient technology‐based training, and weak supervisory and organizational systems. Using a descriptive method complemented by a literature review, this research analyzes factors influencing HR quality and identifies strategies that can enhance overall fisheries sector performance. The findings reveal that worker competency, technological readiness, and supportive government policies are key determinants of effective HR management. In addition, collaboration among government agencies, educational institutions, community organizations, and industry players is crucial to strengthening competitiveness. The synthesis of the discussion highlights that sustainable HR development through continuous training, digital skill improvement, and structured management practices is essential for ensuring that the fisheries sector remains competitive and contributes optimally to Indonesia’s long-term national development.
Dinamika Bisnis Kuliner UMKM di Era Persaingan Lokal: Studi Kasus pada Mie Ayam Matuari di Sunbae Manado Andalangi Maatuil, Rexy; Chelsia Tamasengge; Wisler Hito; Betlive Saban; Gusti Kareth
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/p2vmxd51

Abstract

This study aims to understand the competitive dynamics of culinary MSMEs in Sunbae Manado through a case study of Mie Ayam Matuari. Using a qualitative approach with case study design, the research explores marketing strategies, product innovation, business management, and the internal and external factors influencing business growth. The findings indicate that the success of Mie Ayam Matuari is driven by premium homemade product innovation, strong differentiation strategies, and effective digital marketing through social media. These results align with Schumpeter’s and Drucker’s entrepreneurship theory, Porter’s competitive advantage framework, and consumer behavior theory. The main challenges include limited labor capacity, shifting culinary trends, and increasing competition. However, customer loyalty and long-term development orientation provide significant opportunities for business sustainability. This study offers implications for strengthening culinary MSMEs through innovation, service quality enhancement, and supportive regional policies.
Strategi Pengembangan Bisnis UMKM melalui Pemanfaatan Artificial Intelligence Andalangi Maatuil, Rexy; Nontje Tangkawarouw; Veine Metusalah; Beverli Arikalang; Fransiska Worotitjan; Zuleika Wuisan
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/cm8p9h31

Abstract

The utilization of Artificial Intelligence (AI) presents significant strategic opportunities for the advancement of micro, small, and medium enterprises (MSMEs) in the era of rapid digital transformation. AI technologies allow MSMEs to improve operational efficiency, understand customer behavior more accurately, and strengthen data-driven decision-making across various business functions. This study explores several strategies that MSMEs can implement in leveraging AI, including automated customer service through chatbots, real-time market analysis, supply chain optimization, and personalized marketing based on consumer preferences. Through a literature review approach, this article emphasizes that AI adoption not only increases productivity but also enhances the competitiveness of MSMEs within an increasingly dynamic and competitive market landscape. The findings suggest that the effective integration of AI requires strong support in the form of human resource readiness, adequate digital infrastructure, and enabling government policies. These elements are essential to ensuring that AI adoption contributes sustainably to MSME growth and empowers businesses to navigate future technological challenges with greater resilience.
Epistemologi Kepemimpinan Transformasional: Telaah Komparatif antara Filosofi Pragmatisme dalam Pendidikan dan Model Servant Leadership Herri Korneles; Andalangi Maatuil, Rexy; Rojer Efrat Mentaruk
Jurnal Ilmiah Literasi Indonesia Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/saq8eq56

Abstract

This article examines the epistemological foundations of transformational leadership through a comparison between pragmatic educational thought and the servant leadership model. Using a literature review approach, the article explores how both paradigms understand the sources of knowledge, the process of validating truth, and the moral implications for leadership practice. The study reveals that pragmatism places experience and reflection as the primary foundations for building knowledge. Truth is understood through practical benefits, problem-solving, and the ability to adapt to change. Servant leadership, on the other hand, emphasizes interpersonal relationships, morality, and service as epistemic resources that shape a leader's understanding of reality. Knowledge is born not only from empirical experience but also from sincerity, empathy, and a commitment to the well-being of others. The article's primary contribution is the formulation of the Pragmatic-Servant Epistemic Model (PSEM), an integration of experimental-reflective learning with a service-based epistemology. This model offers a new framework for educational leadership that demands both transformational capabilities and a strong moral orientation. This article is expected to enrich theoretical discussions and provide practical perspectives for educational leaders in facing the challenges of change and the need for humanization in learning environments.
Co-Authors Aprilio Killis Belicia Caroles Betlive Saban Beverli Arikalang Chelsia Tamasengge Chrystania Dodopo Deske Lin Djole Ferdinandus Ijie Fransiska Worotitjan Gusti Kareth Herri Korneles Jindro Djojobo Kinanty Mewal Maria Bungkaes Marsya Langi Nontje Tangkawarouw Rojer Efrat Mentaruk Septian Latjube Veine Metusalah Wisler Hito Zuleika Wuisan