Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Jurnal Teknik Sipil
Eka Prianti, Lia
Unknown Affiliation
Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Environmental Science Social Sciences Transportation

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Evaluasi Strategis Pra Pengembangan Proyek Trade Mall dan Simulasi Profitabilitas Dengan Dinamika Supply & Demand Untuk Daya Saing Developer di Wilayah Jabodetabek Eka Prianti, Lia; Taufik Aditama, Akhmad
Jurnal Teknik Sipil Vol. 18 No. 2 (2025): Desember 2025
Publisher : Faculty Of Engineering University 17 August 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/9fm6cc63

Abstract

Proyek Trade Mall di Jabodetabek sebagai bagian dari bisnis properti merupakan proyek yang memiliki tingkat penyerapan pasar tertinggi diantara proyek properti komersial lainnya seperti apartemen, hotel, perumahan, kantor, dan industri. Tujuan dari penelitian ini untuk mengevaluasi strategi pra pengembangan proyek trade mall dalam rangka meningkatkan profitabilitas dan daya saing developer di wilayah Jabodetabek serta mengidentifikasi variabel-variabel yang menentukan tingkat profitabilitas dari pra pengembangan proyek Trade Mall, menyusun model system dynamics yang dapat menggambarkan pengaruh dari supply dan demand pengembangan proyek Trade Mall terhadap kinerja daya saing developer, membuat rekomendasi tindakan perbaikan terhadap penyebab terjadinya penurunan tingkat profitabilitas dan kinerja daya saing developer. Metode penelitian yang digunakan adalah analisis arsip dan survei. Kemudian data yang telah diperoleh dianalisa dengan menggunakan analisa statistik dan system dynamics. Hasil penelitian menunjukkan ada dua faktor utama yang berpengaruh terhadap tingkat profitabilitas proyek, yaitu harga jual dan tingkat penjualan, gap pertumbuhan Trade Mall yang diperoleh dari simulasi supply & demand. Serta rekomendasi tindakan perbaikan yang dilakukan terhadap penyebab penurunan profitabilitas dan daya saing developer.
Modeling Pre Development Profitability of Trade Mall Projects on Developer Competitiveness Performance with Supply & Demand Dynamics Prianti, Lia Eka; Aditama, Akhmad Taufik
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 5 No. 1 (2025): DECEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v5i1.1992

Abstract

The Trade Mall project as part of the property business, is project with the highest market absorption rate among other commercial property projects such as apartments, hotels, housing, offices, and industry. The purpose of this study is to evaluate the pre development strategy of trade mall projects in order to increase the profitability and competitiveness of developers in major cities and to identify the variables that determine the profitability of Trade Mall project pre development, develop a dynamic system model that can illustrate the influence of supply and demand for Trade Mall project development on the competitiveness of developers, and make recommendations for corrective actions to address the causes of the decline in profitability and competitiveness of developers. The research methods used archival analysis and surveys. The data obtained is then analyzed using statistical analysis and system dynamics. The results of the study show that there two main factors that affect the level of project profitability, namely the selling price and sales level, and the Trade Mall growth gap obtained from supply & demand simulations. Recommendations for corrective actions were also made to address the causes of the decline in profitability and competitiveness of developers.The results of study can basis for Trade Mall project developers to make supply and demand projections in developing the Trade Mall project.
Co-Authors Akhmad Taufik Aditama