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All Journal Al-Kharaj: Journal of Islamic Economic and Business
Zayyad, Mohamad
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Economics, Econometrics & Finance

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The Effect Of Motivation On Visiting Decisions Mediated By Perception And Satisfaction At Pandawa Beach Zayyad, Mohamad; Damayanti, Titien; Hardini, Widi
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8175

Abstract

This study examines the influence of motivation and perception on tourists’ visiting decisions, with satisfaction as a mediating variable, grounded in the Expectation Disconfirmation Theory (EDT). A quantitative approach was employed with 240 respondents, consisting of domestic and international tourists who had visited or were currently visiting Pandawa Beach, selected through accidental sampling. Data were analyzed using Structural Equation Modeling–Partial Least Square (SEM-PLS). The findings reveal that motivation has a direct and significant effect on both satisfaction and visiting decisions. Perception also contributes to enhancing satisfaction, although its direct impact on visiting decisions varies across tourist segments. Satisfaction acts as a key mediating factor linking motivation and perception to visiting decisions. These results enrich the theoretical understanding of tourist behavior and provide practical insights for Pandawa Beach management to improve service quality, comfort, and facilities in order to strengthen tourist satisfaction and encourage repeat visitation.
Co-Authors Damayanti, Titien Widi Hardini, Widi