Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Journal of Humanities and Social Studies
Jatimurti, Nugraha
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
DIGITAL MARKETING STRATEGY FOR COMPETITIVE ADVANTAGE BUSINESS Guntarayana, Indria; Wiludjeng, Ferida Asih; Jatimurti, Nugraha
JOURNAL OF HUMANITIES AND SOCIAL STUDIES Vol. 3 No. 04 (2025): NOVEMBER 2025
Publisher : Media Inovasi Pendidikan dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Influence of Digital Marketing on Competitive Advantage and Performance of Micro, Small, and Medium Enterprises (MSMEs) in Blitar Regency. The purpose of this study was to determine the influence of digital marketing on competitive advantage. The research method used was a mixed-method survey with 100 flower seller respondents in Blitar Regency. The analysis results indicate that digital marketing has a positive and significant effect on competitive advantage
Co-Authors Guntarayana, Indria Wiludjeng, Ferida Asih