Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Journal of Innovative and Creativity
Wattimury, Felikss Domss
Unknown Affiliation
Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pengaruh Digital Marketing dan Market Place terhadap Pendapatan Pelaku Usaha Mikro Kecil dan Menengah (UMKM) di Kota Sorong Maryen, Andrei; Sapari, Lili Sarce Joi; Wattimury, Felikss Domss
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.5467

Abstract

Sorong City has a large number of MSMEs (Micro, Small, and Medium Enterprises) and is growing rapidly. The number of MSMEs in Sorong City is 50 (data source from Bank Indonesia, 2023). The dominant types of businesses are culinary, service, and manufacturing businesses. However, we can still see the existence of established MSMEs struggling to survive. The purpose of this study was to determine the influence of digital marketing and marketplaces on MSME revenues in Sorong City. The research used descriptive quantitative analysis techniques using SPPS software. The results showed that MSME revenues in Sorong City were not significantly impacted by digital marketing and marketplaces.
Co-Authors Andrei Sakharov Maryen Lili Sarce Joi Sapari, Lili Sarce Joi