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All Journal Language Literacy: Journal of Linguistics, Literature, and Language Teaching
Amalia, Nabila Dhea Putri
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Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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IDEOLOGICAL CONSTRUCTION IN GEN Z’S SLANG ON INSTAGRAM: A CRITICAL DISCOURSE ANALYSIS Amalia, Nabila Dhea Putri; Budiwati, Tri Rina
Language Literacy: Journal of Linguistics, Literature, and Language Teaching Vol 9, No 2: December 2025 (In Progress)
Publisher : Universitas Islam Sumatera Utara (UISU)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30743/ll.v9i2.12165

Abstract

This research aims to examine textual features, investigate discursive practices, and analyze social practices that reveal the ideological constructions embedded in Gen Z’s slang on Instagram, utilizing Norman Fairclough’s three-dimensional model of Critical Discourse Analysis (CDA). Data were obtained from 31 purposively selected public Instagram posts that contained frequently used slang expressions, such as "delulu," "roasting," and "rizz." The analysis was conducted through three interrelated stages: textual analysis (examining linguistic patterns, metaphors, and emojis), discursive practice analysis (exploring production, circulation, and audience interpretation), and social practice analysis (interpreting the broader ideological context). Findings reveal that Gen Z’s slang reflects ideologies of individualism, irony, authenticity, and digital resistance, functioning not only as a linguistic trend but also as a discursive tool for negotiating power and identity in online communication. This study contributes to a deeper understanding of how language and ideology intersect within contemporary digital discourse, highlighting the socio-cultural significance of youth language in shaping online interactions.
Co-Authors Tri Rina Budiwati