Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Journal of Travel and Leisure
Putu Ayu Aryasih
Program Studi Usaha Perjalanan Wisata, Jurusan Kepariwisataan, Politeknik Pariwisata Bali
Humanities Economics, Econometrics & Finance Education Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
The Impact of Tour Guide Service Quality and Tourist Experience Towards Tourist Satisfaction in Discova Indonesia Tour and Travel I Nyoman Wahyu Adi Permana; Putu Ayu Aryasih; Ida Bagus Putu Puja
J-TRUE: Journal of Travel and Leisure Vol. 1 No. 2 (2024): J-TRUE: Journal of Travel and Leisure
Publisher : Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jtrue.v1i2.1657

Abstract

Customer satisfaction can be defined as outcome-based satisfaction that describes satisfaction as the end state of the consumption experience, or as a process that emphasizes the perception, evaluation, and psychological processes that contribute to customer satisfaction. One of the factors that can affect customer satisfaction is the quality of tour guide services and also the tourist experience. The purpose of this study is to find out how the quality of tour guide services and the tourist experience affects tourist satisfaction. This research was conducted at the Discova Indonesia Travel Bureau by taking a sample of 100 respondents who were tourists. The data collection method uses a questionnaire and the collected data is analyzed using multiple regression analysis. The results of data analysis show that the quality of tour guide services has a positive and significant effect on tourist satisfaction. These results can be concluded that the higher the quality of tour guide services provided by the Discova Indonesia Travel Bureau, the more satisfaction tourists will feel. Tourist experience has a positive and significant effect on tourist satisfaction. These results can be concluded that the better the tourist experience obtained from the Discova Indonesia Tourism Travel Bureau, the more tourist satisfaction will increase.
Airport Representatives’ Role in Handling Foreign Tourists: Case Study at Panorama Destination Bali Sofyan Riyandi; Made Darmiati; Putu Ayu Aryasih
J-TRUE: Journal of Travel and Leisure Vol. 1 No. 2 (2024): J-TRUE: Journal of Travel and Leisure
Publisher : Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jtrue.v1i2.1670

Abstract

This study aims to analyze the role of Airport Representatives at Panorama Destination Bali in managing the arrival and departure processes of foreign tourists at I Gusti Ngurah Rai Airport Bali. This research uses a qualitative descriptive method, the results of direct observation in the field and the distribution of questionnaires to two different classifications of respondents. The first group of 23 staff members of Panorama Destination Bali staff while the second group consists of 8 foreign tourists who use the service. The findings of indicate that Airport Representative plays a crucial role in ensuring a positive traveler experience at the airport, starting from when tourists arrive to when tourists depart. They are not only responsible for assisting with the logistics of arrival and departure but also provide necessary information and support to tourists. The staff respondents emphasized the importance of communication skills and thorough knowledge of airport procedures, while tourists highlighted the sense of security and comfort provided by the Airport Representatives. Overall, this study confirms the important role of Airport Representatives in the tourism industry, particularly in enhancing the satisfaction of foreign tourists visiting Bali. The findings offer valuable insights for airport managers and travel agents aiming to improve their services.
The Influence of Tour Guides' Communication Competence on The Satisfaction of German Asian Trails Indonesian Tourists Brahmantya Agung Priharjuna; Putu Ayu Aryasih; Ida Bagus Putu Puja
J-TRUE: Journal of Travel and Leisure Vol. 2 No. 1 (2025): J-TRUE: Journal of Travel and Leisure
Publisher : Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jtrue.v2i1.2072

Abstract

This study analyses the influence of tour guides' communication competence on German tourists' satisfaction at Asian Trails Indonesia. Communication competence is divided into two dimensions: verbal and non-verbal. The research was conducted at PT. Asian Trails Indonesia office in Denpasar, Bali, with data collection from January to May 2025. The research used a quantitative approach with a saturated sampling technique of 120 German tourists. Data was collected through questionnaires with a Likert scale of 1-5. Data analysis used multiple linear regression with SPSS version 26. The results showed that: (1) Verbal communication competence has a positive and significant effect on German tourists' satisfaction with a t-value of 9.061 and significance of 0.000; (2) Non-verbal communication competence has a positive and significant effect on German tourists' satisfaction with a t-value of 4.281 and significance of 0.000. The coefficient of determination value (adjusted R²) of 0.705 indicates that 70.5% of the variation in tourist satisfaction can be explained by the tour guides' verbal and non-verbal communication competence.
Co-Authors Brahmantya Agung Priharjuna I Nyoman Wahyu Adi Permana Ida Bagus Putu Puja Made Darmiati Sofyan Riyandi