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Yuary Farradia
Universitas Pakuan, Bogor, Indonesia
Economics, Econometrics & Finance

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Increasing the Intention to Revisit Villa Kota Bunga Through Customer Satisfaction as an Intervening Variable Andri Dwi Priyanto; Hari Muharam; Yuary Farradia
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8152

Abstract

This study aims to examine the role of customer satisfaction in mediating the influence of facilities and location on the intention to revisit Villa Kota Bunga. The research is expected to provide valuable input for the management of Villa Kota Bunga in improving its facilities, location, and customer satisfaction. The sampling method used was purposive and accidental sampling by distributing questionnaires to 200 domestic guests who are currently staying or have previously stayed at Villa Kota Bunga. The questionnaire data were processed using SPSS Version 25 and Lisrel 8.80 software. The results show that facilities and location have a positive effect on customer satisfaction, facilities and location positively influence the intention to revisit, and customer satisfaction is able to partially mediate the influence of both facilities and location on the intention to revisit Villa Kota Bunga.
The Influence of Price Perception and Product Quality on Purchase Decisions Through Trust in the Furniture Business of PT Inti Sinergi Sistem, Bogor Regency Syepi Hidayat; Hari Muharam; Yuary Farradia
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8171

Abstract

This study aims to examine how price perception and product quality influence purchasing decisions through trust in the furniture business of PT Inti Sinergi Sistem in Bogor Regency. The sampling methods used were purposive sampling and simple random sampling by distributing questionnaires to 106 respondents using Google Forms. The data collected from the questionnaires were processed using SPSS Version 25 and Lisrel 8.80. The results of the study indicate that price perception and product quality influence consumer trust, price perception and product quality influence purchasing decisions, and consumer trust can act as a partial mediator between price perception and product quality on purchasing decisions in the furniture business of PT Inti Sinergi Sistem in Bogor Regency.
Green Price and Green Place: How Important is Green Consumer Knowledge for Purchasing Sustainable Products? Erlan Herdiatna; Agus Setyo Pranowo; Yuary Farradia
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8315

Abstract

This study aims to analyze the role of green consumer knowledge in mediating the influence of green price and green place on the purchasing decisions of environmentally friendly AMDK Aqua Life products in Bogor City. This study uses a quantitative approach with a survey method involving 200 respondents who are Aqua Life consumers. Data analysis was conducted using Structural Equation Modeling (SEM) with the help of LISREL 8.80 software. The research results show that green price has a positive and significant effect on green consumer knowledge, while green place does not have a significant effect. Green price has a negative and significant effect on purchasing decisions, while green place has a positive and significant effect. In addition, green consumer knowledge has been proven to have a positive and significant impact on purchasing decisions. The mediation test using the Sobel test shows that green consumer knowledge can mediate the influence of green price on purchasing decisions, but does not mediate the influence of green place. These findings affirm that green consumer knowledge plays an important role in raising environmental awareness and encouraging the purchase of eco-friendly products. Therefore, improving consumer literacy and effective distribution strategies are key to strengthening sustainable consumption behavior.
Co-Authors Agus Setyo Pranowo Andri Dwi Priyanto Erlan Herdiatna Hari Muharam Syepi Hidayat