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All Journal IIJSE Danadyaksa: Post Modern Economy Journal
Baiq Handayani Rinuastuti
Universitas Mataram, Mataram, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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An Overview of the Literature on the Hexa-Helix Key Stakeholders Coopetition in Developing Responsible Tourism in Natural Tourism Parks Rata Wijaya; Akhmad Saufi; Baiq Handayani Rinuastuti
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 3 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i3.8597

Abstract

This study examines the application of the Hexa-Helix coopetition framework in developing responsible tourism at Gunung Tunak Nature Tourism Park, Central Lombok. Using a qualitative descriptive-analytical approach, data were gathered through purposive and snowball sampling, in-depth interviews, field observations, and document analysis involving six stakeholder groups: government, academia, industry, community, media, and regulatory bodies. The findings reveal that responsible tourism is implemented through a co-management system that integrates the Triple Bottom Line dimensions—economic, social, and environmental sustainability—into tourism governance. The Hexa-Helix model fosters synergy by aligning diverse stakeholder roles, where cooperation and competition coexist to drive innovation, resource optimization, and competitiveness. Community empowerment programs, participatory decision-making, and policy institutionalization are identified as key drivers of sustainability. Practical strategies include capacity-building training, infrastructure improvement, and equitable benefit-sharing mechanisms, which strengthen both conservation outcomes and local livelihoods. Theoretically, this study advances the literature on sustainable tourism by embedding the concept of coopetition within the Hexa-Helix model, offering an adaptable framework for other destinations. Context-specific insights emphasize the critical role of local champions in bridging interests among stakeholders, ensuring long-term collaboration and resilience.
THE INFLUENCE OF BEAUTY INFLUENCER MARKETING AND POSITIVE ELECTRONIC WORD OF MOUTH (E-WOM) ON KOREAN SKINCARE BRAND PURCHASE DECISIONS MEDIATED BY BRAND TRUST Adinda Septi Utami; Baiq Handayani Rinuastuti; Lalu Edy Herman Mulyono
Danadyaksa: Post Modern Economy Journal Vol. 4 No. 1 (2026): Post Modern Economy Journal
Publisher : Yayasan Pendidikan Islam Bustanul Ulum Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69965/danadyaksa.v4i1.251

Abstract

This study aims to analyze the influence of Beauty Influencer Marketing and Positive Electronic Word of Mouth (E-WOM) on purchasing decisions for Korean skincare brand products, both directly and indirectly through Brand Trust as a mediating variable. The research method uses a quantitative approach by distributing questionnaires to 129 respondents who are users of Korean skincare brands. Data were analyzed using Partial Least Square (PLS). The results show that Beauty Influencer Marketing and Positive E-WOM do not have a direct effect on purchasing decisions, but both have a significant effect on Brand Trust. In addition, Brand Trust is proven to have a positive effect on purchasing decisions, as well as mediating the influence of Beauty Influencer Marketing and Positive E-WOM on purchasing decisions. These findings confirm that the role of brand trust is very important in encouraging consumers to make purchases, especially for imported skincare products that are classified as high involvement.
The Influence of Personal Relationships and Work Programs on Village Heads' Decisions in Choosing Regent Candidates in West Lombok with Trust as Mediation Sudirman Sudirman; Baiq Handayani Rinuastuti; Handry Sudiartha Athar
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8645

Abstract

This study aims to analyze the effect of personal relationships and work programs on village heads' decisions in choosing regent candidates in West Lombok, with trust as a mediating variable. The research method used is quantitative by distributing questionnaires to village heads as respondents, and the data is analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) model. The results showed that personal relationships and work programs have a significant positive effect on trust, and have a direct and indirect effect on voting decisions through trust as mediation. This finding indicates that trust is a strategic factor that strengthens the influence of personal relationships and work programs in the political decision-making process at the village level
Co-Authors Adinda Septi Utami Akhmad Saufi Handry Sudiartha Athar Lalu Edy Herman Mulyono Rata Wijaya Sudirman Sudirman